3 cheap shares to buy after 50% falls?

Falling stock markets mean cheap shares, right? It’s still very important to focus on valuation, and look to the future and not the past.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

Young brown woman delighted with what she sees on her screen

Image source: Getty Images

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Shares that fall 50% in 12 months must be cheap shares, mustn’t they? Well, not necessarily. It depends on a number of things, including the reason for the fall, the company’s outlook, and the current valuation.

Here I’m examining three shares that have recorded 12-month falls of around 50% or more, and thinking about whether they look like good buys for investors now.

Ocado

I’m starting with online groceries pioneer Ocado (LSE: OCDO), which has seen a 58% fall over 12 months. We’re looking at another of those boom-and-bust stocks here, with the shares having previously soared in 2020 as the pandemic spread.

A growth in online shopping like we saw in 2020 was always going to boost business for companies like Ocado. But it can’t substitute for actually making a profit, which Ocado has never done, not even in 2020.

In the early Ocado bull run, my biggest fear was that multiple funding rounds would be needed. And we’ve just seen a new one, with the company raising £578m through a share placing.

With the latest funding in place and the Ocado share price down so far, is it a bargain now? I still think there’ll be significant risk until we see profits. But it just might be a good buy.

Cineworld

Cineworld Group (LSE: CINE) suffered in the pandemic, as lockdowns kept people away from the movies. After a partial recovery in 2021, the shares are on the way down again. Cineworld has fallen 74% in the past 12 months.

But business appears to be strengthening, and the company reported a decent profit in 2021. We have to wait until September for first-half results this year. And investors’ attention could drift in that time.

Cineworld is heavily shorted by hedge funds, but they do sometimes get it wrong. In this case, it surely has to hinge on the outcome of the company’s legal battle with Cineplex. A $1bn damages judgment is currently against Cineworld, but it’s under appeal.

If Cineworld is unsuccessful, it will be in trouble. Right now I see an investment as a gamble. As I remember hearing in a movie once, the question is “Do I feel lucky?

Ashmore

Ashmore Group (LSE: ASHM) shares didn’t quite make the 50% fall, at 46% over 12 months. But I’m stretching it slightly, as this is the stock I like best of the three.

Ashmore is an investment management company, focusing on emerging markets. The sector can be resilient during economic downturns. But in this case, the emerging markets thing adds extra risk.

Assets under management declined $9bn, or 10.3%, in Q3. Of that, only $3.7bn is down to net outflows, so I don’t see any need to panic. There’s short-term risk, especially as fallout from the war in Ukraine continues. But I think emerging markets assets could be especially good for investors to get into during tough times, with a long-term approach.

Ashmore is the one I’d be most likely to buy for my ISA, of these three potentially cheap shares.

Alan Oscroft has no position in any of the shares mentioned. The Motley Fool UK has recommended Ocado Group. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Investing Articles

Rolls-Royce shares or Melrose Industries: Which one is better value for 2026?

Rolls-Royce shares surged in 2025, surpassing most expectations. Dr James Fox considers whether it offers better value than peer Melrose.

Read more »

Investing Articles

3 top Vanguard ETFs to consider for an ISA or SIPP in 2026

Edward Sheldon believes that these three Vanguard ETFs could be solid investments for a pension (SIPP) or investment account in…

Read more »

Investing Articles

5 growth stocks on Dr James Fox’s watchlist for 2026

Dr James Fox believes these UK and US growth stocks are worth considering as he looks to outperform the stock…

Read more »

Pink 3D image of the numbers '2025' growing in size
Investing Articles

Meet the 6p penny stock that has smashed Nvidia in 2025

This UK penny stock has surged around 70% in 2025, outperforming most other companies. But why is it such a…

Read more »

Happy couple showing relief at news
Investing Articles

Forget buy-to-let! Aim for a million with a Stocks and Shares ISA instead

Discover why buying REITs in an ISA could help investors build substantial wealth -- and why this residential trust could…

Read more »

Santa Clara offices of NVIDIA
Investing Articles

Will the surging Nvidia share price double in 2026?

One broker believes Nvidia's share price will leap almost 100% over the next 12 months, to $253. Is it time…

Read more »

Smiling white woman holding iPhone with Airpods in ear
Investing For Beginners

How much do you need in an ISA to target £900 of monthly second income?

Dr James Fox explains how UK investors may be able to leverage the Stocks and Shares ISA to generate a…

Read more »

Investing Articles

£10,000 to invest in a SIPP? These stocks could send it surging in 2026

Dr James Fox details two stocks that he likes the look of for 2026. He believes they could help a…

Read more »