2 FTSE 100 shares I’d buy as the economy sinks

I think the FTSE 100 remains a great place for me to invest my capital. That’s even though the economic outlook continues to darken.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Woman using laptop and working from home

Image source: Getty Images

These are scary times for the global economy. And as a FTSE 100 share investor I must think extra carefully about where to invest my hard-earned cash.

The good news is there are many Footsie shares out there I’d expect to perform robustly, even as economic conditions worsen. Here are two I’d add to my portfolio today.

Associated British Foods

Associated British Foods (LSE: ABF) has two qualities that could help it outperform broader markets in the near term.

Food is something we can’t do without. Our spending on edible goods remains broadly stable during good times and bad. So ABF can expect sales of its brands like Kingsmill bread and Ovaltine drinks — as well as sugars and other ingredients — to remain robust.

Finally, I expect clothes at ABF’s Primark division to sell strongly even as broader consumer spending sinks. Clothing is another staple of everyday life and the company’s budget fashion and lifestyle offer is likely to benefit from people switching down from more expensive retailers and brands to save money.

All this explains why City analysts think the company’s earnings will rise 57% in this financial year (to September) and a further 6% next year. I’d buy the Footsie stock even though costs are rising across the group.

Oh, one final thing. ABFs dirt-cheap share price is another reason I like this FTSE 100 share a lot. At current prices of £16.15 per share, it trades on a forward price-to-earnings growth (PEG) ratio of just 0.2. A reading below 1 suggests a stock is undervalued.

GSK

GSK (LSE: GSK) — or the stock formerly known as GlaxoSmithKline — is another safe-haven FTSE 100 share I’m considering buying.

Just like food, our need for medical products doesn’t change when times get tough. This is why analysts think earnings here will rise 7% in 2022 and 2023. GSK sells some of the biggest prescription drugs out there like HIV treatment Triumeq and asthma battler Seretide/Advair.

Buying pharmaceutical shares like this comes with some risk. Failures at the lab bench can be common and regulators are happy to reject drugs that aren’t up to standard. This can result in huge additional costs for the manufacturer and a mountain of lost revenues if a product launch is delayed (or binned entirely).

Still, GSK has an excellent track record on this front that fills me, as an investor, with confidence. You don’t become one of the planet’s top 10 biggest drugs developers by sales without a reliable history of getting your drugs to market.

I’d buy GSK shares as a way to build wealth during these uncertain economic times. And I’d aim to hold them for years to cash in on rising healthcare spending in emerging markets.

Royston Wild has no position in any of the shares mentioned. The Motley Fool UK has recommended Associated British Foods and GlaxoSmithKline. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Calendar showing the date of 5th April on desk in a house
Investing Articles

Investors are rushing to buy these before the Stocks and Shares ISA deadline. Should we join in?

Despite geopolitical troubles causing so much pain in the world, Stocks and Shares ISA investors in the UK are keeping…

Read more »

Mature friends at a dinner party
Investing Articles

How much do you need in a Stocks and Shares ISA for a £10,000 second income?

Ben McPoland highlights a FTSE 100 dividend stock yielding 7% that could contribute nicely to an ISA generating a second…

Read more »

Close-up of a woman holding modern polymer ten, twenty and fifty pound notes.
Investing Articles

How big a Stocks and Shares ISA is needed to target £500 of monthly passive income?

Christopher Ruane explains how a Stocks and Shares ISA could potentially earn someone thousands of pounds in dividends per year.

Read more »

British pound data
Investing Articles

With the stock market down, here are 2 potential ISA bargains to consider right now

When the stock market dips, investors looking at long-term prospects should seek out cheap shares, right? I have my eye…

Read more »

Mature black woman at home texting on her cell phone while sitting on the couch
Investing Articles

Want a £1m Stocks and Shares ISA? Step 1 starts before 5 April

Dr James Fox explains why the Stocks and Shares ISA is an incredible vehicle, and why investors may want to…

Read more »

Happy woman commuting on a train and checking her mobile phone while using headphones
Investing Articles

2 dirt-cheap stocks to consider buying for an ISA portfolio in April

This pair of UK shares are down by double digits in recent months. Ben McPoland sees both as stocks to…

Read more »

Front view photo of a woman using digital tablet in London
Growth Shares

I think this undervalued penny stock has serious potential to outperform

Jon Smith points out a penny stock that's started to rise as the company pushes ahead with a transformation that…

Read more »

Close-up of children holding a planet at the beach
Investing Articles

2 dividend-paying investment trusts to consider for a Stocks and Shares ISA

These two London-listed funds source their dividends globally, offering income investors diversification inside an ISA portfolio.

Read more »