Aviva shares now yield more than 9% and I’d buy them today

Aviva shares offer such an incredible dividend yield that I can overlook its sluggish share price.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Close-up of British bank notes

Image source: Getty Images

Aviva (LSE: AV) shares now yield an incredible 9.4%. That number is so staggering, I had to double check it. The insurance giant has been one of my favourite FTSE 100 stocks for years, but now its dividend income is off the chart. 

My first instinct is to buy, buy, buy, but then another thought hit me. One reason the dividend is so high is that the Aviva share price has performed poorly. It is down 25.97% over the last year. Over five years, it is down 42.09%. Am I in danger of stumbling into a value trap? 

Anybody looking at the FTSE 100 insurer’s share price chart will see a massive crash in May, but don’t be misled. The slump was down to Aviva’s share consolidation, which included a new B share scheme designed that has just returned a staggering £4.75bn to shareholders.

Aviva shares look incredibly cheap

Aviva still looks like a bargain as its shares are valued at a dirt-cheap 7.2 times earnings. Coupled with that dividend, they look like a buy to me.

The problem is that I’ve been saying that for years. I’ve just stumbled across an article I wrote in 2013, entitled: Why I’m Fed Up With Aviva. I concluded: “Turning this wayward, lumbering beast around [is] going to take time.”

Nine years later I find myself delivering pretty much the same analysis. So what have I learned from this trip down memory lane? 

With Aviva, low share price growth looks built in. Today’s valuation isn’t an unmissable buying opportunity, but par for the course. Management has spent the last decade offloading non-core assets and slashing costs, but the stock still fails to grow.

That’s just how Aviva rolls.

Yet I’d still buy it today. If Aviva’s main attraction Aviva is its income stream, then I might as well invest when that is off the chart. As far as I’m concerned, 9.40% is off the charts. Especially since the dividend is still covered a fairly healthy 1.5 times earnings. 

I’m not expecting Aviva shares to suddenly start rocketing. Although from today’s low starting point, I can surely hope for some share price growth.

Even if I don’t get it, that sky-high dividend yield, second only to Persimmon on the FTSE 100, will return my money in just 11 years.

Also, one of the purposes of my portfolio is to build up a passive income stream for my retirement. Aviva’s shares look brilliantly placed to do that. 

The underlying business is doing reasonably well, as revenues from general insurance have just hit a 10-year high. 

The group is on track to deliver savings of £750m by 2024, and chief executive Amanda Blanc is keen to reward loyal shareholders. She plans to pay dividends totalling £870m this year, rising to £915m in 2023. 

The Aviva share price may go nowhere fast, but its juicy yield should make it worth the ride.

Harvey Jones doesn't hold any of the shares mentioned in this article. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Trader on video call from his home office
Investing Articles

Down 19%! Here’s why Barclays shares look a serious bargain to me right now

Barclays shares have slumped recently, but a big gap between price and fair value has opened, offering nimble long-term investors…

Read more »

CEO Mark Zuckerberg at F8 2019 event
Investing Articles

Why Meta Platforms shares fell 12.5% in March

Historically, investors have done well by buying Meta Platforms shares when the price has fallen. But is the latest legal…

Read more »

Arrow symbol glowing amid black arrow symbols on black background.
Investing Articles

£20,000 invested in BAE Systems shares 4 years ago is now worth…

BAE Systems' shares have soared since 2022, yet rising NATO budgets are just starting to feed through, so the real…

Read more »

This way, That way, The other way - pointing in different directions
Investing For Beginners

Aviva shares fell 12% in March! Here’s my outlook from here

Jon Smith explains why Aviva shares underperformed last month, but paints an upbeat picture for the stock when looking further…

Read more »

Passive income text with pin graph chart on business table
Investing Articles

A 6.3% forecast yield! 1 bargain-basement FTSE passive income gem to buy today?  

This FTSE 100 passive income star has delivered consistently high dividends, with analysts forecasting more to come, and it looks…

Read more »

British coins and bank notes scattered on a surface
Investing Articles

£100 invested in a Stocks and Shares ISA today could be worth…

A Stocks and Shares ISA is a proven way of building wealth. But how much could a smaller stake of…

Read more »

Person holding magnifying glass over important document, reading the small print
Investing Articles

April opportunities: 2 heavily-discounted stocks to consider buying

Are under-the-radar growth stocks the best place to look for potential stocks to buy as investors look for certainty in…

Read more »

Workers at Whiting refinery, US
Value Shares

Why the BP share price *finally* surged 24.5% in March

Long-term owners of BP stock have had a frustrating few years, but is the share price rising 24.5% in March…

Read more »