Thinking like Warren Buffett: why I’d buy UK shares for the new bull market

The economic outlook remains fraught with perils as Covid-19 drags on. But I intend to keep buying UK shares for my ISA in early 2021.

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Investing in UK shares always carries a degree of risk. And as the pandemic rolls on the dangers for many British stocks are more elevated than usual. New Covid-19 cases are still emerging across the globe as dangerous virus variants spread. There is also the threat of rising inflation to think about and what impact this could have on the global economy.

Investors should certainly never buy UK shares using money they can’t afford to lose. But I for one plan to invest in British stocks for the new bull market. I build my Stocks and Shares ISA with companies I think will deliver decent shareholder returns beyond the short-to-medium term. And I think there are many top stocks that will have the strength to weather, or perhaps even thrive, during a bumpy economic recovery.

The UK share price fightback

I’m a firm believer in buying UK shares after stock market crashes. My faith is built on quite solid foundations too, I think. Let’s look at the FTSE 100’s performance in the wake of the global banking crisis during the 2000s. The blue chip index soared 124% in value from the troughs of 3,512 points it hit during the 2008/2009 crisis to the all-time highs of 7,877 points struck in spring 2018.

Image of person checking their shares portfolio on mobile phone and computer

Global stock markets rose strongly as economic conditions improved, corporate profits rebounded, and investor confidence flowed back into financial markets. They also leapt thanks to the massive support provided by central banks and governments. Additional rate cutting and stimulus packages launched during the current economic crisis bodes well for stock prices during this new bull market, too.

Wise words from Warren Buffett

Of course past performance is no indication of future returns. As I say, a prolonged public health emergency and rising inflation could hamper the scale of the economic recovery. Other macroeconomic problems like trade wars, Brexit, and escalating sovereign debt levels could hit UK share investor returns during the 2020s as well.

So far, though, stock markets have risen to overcome severe social, economic, and political challenges and deliver big returns. As investment guru Warren Buffett famously opined, “in the 20th century, the United States endured two world wars and other traumatic and expensive military conflicts; the Depression; a dozen or so recessions and financial panics; oil shocks; a flu epidemic; and the resignation of a disgraced president. Yet the Dow rose from 66 to 11,497.

Once again, I fully expect UK shares to rise strongly following the 2020 stock market crash. Its why I’ve kept investing in my Stocks and Shares ISA since last year’s market correction. I bought Coca-Cola HBC as I think that, despite intense competition, that sales should boom as broader consumer spending levels recover. I bought Games Workshop too as international expansion could deliver excellent long-term returns in spite of the growth of illegal 3D model printing. And there are many other top UK shares I’m looking at today.

Royston Wild owns shares of Coca-Cola HBC and Games Workshop. The Motley Fool UK owns shares of Games Workshop. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Black woman using loudspeaker to be heard
Investing Articles

A SIPP opened at birth could be worth £10m in 55 years

The SIPP is an incredible vehicle for building wealth and saving for retirement. Many Britons just don't realise how early…

Read more »

Young Caucasian woman at the street withdrawing money at the ATM
Investing Articles

2 passive income ideas for a Stocks and Shares ISA

Looking for passive income stocks in April? Here are two high-quality FTSE 250 dividend shares to consider buying for an…

Read more »

Front view of aircraft in flight.
Investing Articles

£5,000 invested in Wizz Air shares 2 days ago is now worth…

This week has been a rather good one for beaten-down Wizz Air shares. What would have happened to a £5,000…

Read more »

Road trip. Father and son travelling together by car
Investing Articles

How much do you need in an ISA for £1,000 a week in passive income?

Ben McPoland highlights a FTSE 250 stock down by more than 25% that offers good value and an attractive 5.5%…

Read more »

A row of satellite radars at night
Investing Articles

Is Elon Musk about to send this FTSE 100 stock into orbit?

This year is shaping up to be a big one for this FTSE 100 stock and part of the reason…

Read more »

Petrochemical engineer working at night with digital tablet inside oil and gas refinery plant
Investing Articles

Up 50% in a month! Meet Quadrise, the soaring UK penny stock that offers an alternative to oil

Mark Hartley takes a closer look at a British penny stock that envisions a future less dependent on crude oil.…

Read more »

Senior couple crossing the road on a city street. They are walking with shopping bags while Christmas shopping.
Investing Articles

How much do I need in a SIPP for a £500 monthly passive income?

Looking to earn a reliable passive income from your SIPP? Royston Wild explains how this could be possible with some…

Read more »

Hand of person putting wood cube block with word VALUE on wooden table
Investing Articles

A P/E ratio of less than 7. Is this a red-hot value share to consider now?

James Beard uses a popular tool to identify a UK share that’s potentially undervalued. But he reckons judgement is also…

Read more »