Waiting for the next stock market crash? I’d buy cheap FTSE 100 shares today

Investors might be holding off buying cheap FTSE 100 shares due to fears of a second market crash. Should we carry on investing?

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Recently, there has been a lot of press coverage over the economic fallout that the coronavirus outbreak will cause. Although the news is certainly worrying, a second stock market crash isn’t guaranteed.

Year-to-date, the FTSE 100 has already fallen by 18%. I think this means that there are already many shares trading at a cheap valuation. Is it worth waiting for a hypothetical second market crash, or to buy shares now?

Second stock market crash

The prospect of a second market crash is far from certain. A future recession is now talked about as an expectation, and we already have indications on how the virus will affect businesses operations.

Declining consumer confidence will impact the economy, and will probably result in job losses. Of course, a lot depends on whether there will be a second wave of the coronavirus, in which case I imagine there will certainly be another market crash, sending FTSE 100 shares tumbling. However, the FTSE 100 index has had a bit of a rally recently, increasing by 24% since its low-point in March. 

With a deep recession potentially looming, you should hold off from buying shares, right?

Not necessarily.

Buying cheap FTSE 100 shares

I wouldn’t encourage buying shares in industries that have been on the brink of disaster since the coronavirus outbreak struck, like airlines or international travel companies.

However, I think there is an opportunity to buy cheap FTSE 100 shares if you’re being careful with your investments. There is a chance to buy resilient businesses with a competitive edge against rivals in this market. Companies operating in localised travel or selling cheap consumable items are ticking boxes for me at the moment.

In addition to the resilient companies already in a strong position, we should be aware that consumer habits will possibly change in the future. Other organisations will benefit from this situation.

As well as seeking out the opportunity to buy cheap FTSE 100 shares, there is another way that investors might be able to lessen their risk. This is by pound-cost-averaging, where a set sum is invested at regular intervals. By investing in this way, investments will be made when the market goes up and down. Over time the price paid for shares averages out.

Hunting shares

Would I wait for the next market crash before investing?

No. There are plenty of FTSE 100 companies still trading profitably. Some of these shares look cheap to me, and I feel the market is unfairly pricing them. As a long-term investor, I’m prepared to buy and hold shares for decades.

However, in these times, investors need to exercise caution. We could still be feeling the ramifications from the coronavirus for years to come. Surely we will see more businesses and industries suffer in the short term.

However, with lots of FTSE 100 shares looking cheap, I’d be buying shares now to benefit from the likely long-term recovery of the market.

T Sligo has no position in any of the shares mentioned. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Long-term vs short-term investing concept on a staircase
Investing Articles

Is now a good time to start investing in the wealth-building stock market?

The stock market is a battle-hardened builder of wealth long term. But with risks mounting, is now a good time…

Read more »

Investing Articles

£10,000 invested in red-hot Tesco shares just 1 week ago is now worth…

Harvey Jones is impressed by how well Tesco shares have defied recent stock market volatility. So can this FTSE 100…

Read more »

Road 2025 to 2032 new year direction concept
Investing Articles

See the income from investing a £20k ISA in this UK stock before it goes ex-dividend on 9 April

Harvey Jones says this UK stock offers one of the highest yields on the FTSE 100. Investors need to act…

Read more »

Middle-aged Caucasian woman deep in thought while looking out of the window
Investing Articles

What’s going on with the AstraZeneca share price now?

Dr James Fox explores the recent movements in the AstraZeneca share price and evaluates whether it's still a good long-term…

Read more »

Young female business analyst looking at a graph chart while working from home
Investing Articles

This S&P 500 stock is down 30% and the CEO just bought $10m worth of shares

Insiders only buy a stock for one reason – they expect its price to go up. So, this S&P 500…

Read more »

Black woman using smartphone at home, watching stock charts.
Investing Articles

£5,000 invested in BAE Systems shares a month ago is now worth…

BAE Systems shares have been among the FTSE 100's best performers in recent years. The question is, can the defence…

Read more »

A senior man and his wife holding hands walking up a hill on a footpath looking away from the camera at the view. The fishing village of Polperro is behind them.
Investing Articles

Here’s how a £20k ISA could generate £7,875 in monthly passive income

Have £20,000 ready to invest? Royston Wild explains how you could put this in a Stocks and Shares ISA to…

Read more »

Middle-aged white man wearing glasses, staring into space over the top of his laptop in a coffee shop
Investing Articles

By April 2027, £2,630 invested in Barclays shares could be worth…

Barclays shares have been flying. But what might happen to a chunk of money invested in the bank's stock over…

Read more »