4 tips to long-term investing in cheap FTSE 100 stocks

FTSE 100 (INDEXFTSE:UKX) stocks have been enjoying an upward trajectory since the March market crash, but there are still bargains to be found.

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

The stock market is garnering increased attention as global economies venture into uncharted territory. Since the March market crash, investors and analysts alike have been speculating whether the stock market will crash again. There have been fluctuations, but the government subsidies appear to have kept things under control. Does this mean it is a good time to invest in the stock market? For many, I think it could be an excellent time, particularly for cheap FTSE 100 stocks. However, you must weigh your personal circumstances and financial goals.

Choosing your risk level

Investing in the stock market carries an element of risk for everyone, but some shares are riskier than others. The simplest way for beginners to determine how risky stocks are is to consider the UK markets. I consider the FTSE 100 the safest because it contains the top 100 companies by monetary value. The FTSE 250 comes next and AIM is much riskier and generally to be avoided by newcomers to stock market investing.

However, even FTSE 100 stocks carry risk and as a shareholder, you should be prepared for this. Taking on too much risk will lead to sleepless nights, but if you play it too safe, you might not reach your financial goals. If time is on your side, you may like to diversify your portfolio with a selection of asset classes to reduce your risk and increase the likelihood of making more money.

Volatility is inherent

As anyone watching the stock markets can see, fluctuations are par for the course. Some stocks have been going up and down like yo-yos lately. Watching too closely can make you confused and likely to panic. If you are a worrier and do not think you can cope with the day-to-day volatility, then you may prefer something less risky like index funds or bonds. However, risk and reward generally correlate, and history has shown us that over time stock markets tend to go up, not just recovering losses but also reaching new highs.

The power of compounding

Compounding is a powerful force in value investing. By reinvesting your returns, such as the income you receive from dividends, you boost your earning power. This power also comes from topping up your investments regularly, for example, through a monthly direct debit into a Stocks and Shares ISA. Increasing your pot by resisting the temptation to withdraw any gains, means your investments grow at a faster rate.

Staying invested

Do you have the drive and willpower to stay invested while ignoring the daily fluctuations in favour of the bigger picture? If so, I think value investing for the long-term seems like the sensible option. It has worked for billionaire Warren Buffett for decades and for many others following his playbook. Global uncertainty has caused many stocks to drop below their intrinsic value, meaning there are cheap FTSE 100 shares available today. You just need to choose companies you believe to have the staying power to go the distance. 

Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Happy young female stock-picker in a cafe
Investing Articles

A once-in-a-lifetime chance to buy a top FTSE 100 stock at a bargain price?

Despite forecasting 15% earnings growth, Rightmove shares have crashed to a P/E ratio of 16. Can investors afford to miss…

Read more »

Shot of an young Indian businesswoman sitting alone in the office at night and using a digital tablet
Investing Articles

Is this one of the best FTSE 100 value stocks right now?

This oversold FTSE 100 value stock is near the top of many experts’ buy lists this year, offering a potentially…

Read more »

Closeup of "interest rates" text in a newspaper
Investing Articles

2 UK shares that could surge in 2026 if the Bank of England cuts interest rates

More interest rate cuts could help UK shares across the board in 2026. But which companies stand to benefit the…

Read more »

Investor looking at stock graph on a tablet with their finger hovering over the Buy button
Investing Articles

£5,000 buys 827 shares in this 9.9%-yielding income stock!

Looking to invest a large lump sum? Zaven Boyrazian explores one income stock offering an enormous yield that many investors…

Read more »

Bus waiting in front of the London Stock Exchange on a sunny day.
Investing Articles

Meet the 31p penny stock that’s forecast to smash Lloyds shares over the next 12 months

This penny stock costs 31p today, but it could be worth 60p by this time next year! Zaven Boyrazian explores…

Read more »

Smiling young man sitting in cafe and checking messages, with his laptop in front of him.
Investing Articles

How much do I need in an ISA to target £750 a month of passive income?

Hoping to build a lucrative passive income stream by investing in an ISA this year? Mark Hartley outlines how this…

Read more »

A rear view of a female in a bright yellow coat walking along the historic street known as The Shambles in York, UK which is a popular tourist destination in this Yorkshire city.
Investing Articles

Everyone’s panicking about a stock market crash! Here’s what I’ll do if it happens

Predictions of a stock market crash are getting louder. Zaven Boyrazian isn't joining in, but he does share his plan…

Read more »

Business manager working at a pub doing the accountancy and some paperwork using a laptop computer
Investing Articles

£3k to invest? 2 UK shares to consider buying in a Stocks and Shares ISA in 2026

I’ve been looking for top-notch UK shares to add to my Stocks and Shares ISA, and here are two names…

Read more »