Forget the Cash ISA! I’d buy bargain FTSE 100 dividend stocks

Cash ISA rates are plunging, but investors have plenty of other options to generate a higher level of income, says this Fool.

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

The FTSE 100’s recent market crash may understandably push some investors to consider assets that could offer lower risks.

Assets such as the Cash ISA offer the potential for steady returns with no volatility. However, with interest rates expected to remain low over the medium term, the return on a Cash ISA could prove to be disappointing.

As such, buying FTSE 100 shares could be a sound move. These stocks offer the potential for significant capital gains and income over the long run.

Cash ISA drawbacks

The biggest drawback of opening a Cash ISA is its fixed return. Today, the best flexible Cash ISA interest rate on the market is just 1.19%. That rate may not even cover inflation over the long term. On the other hand, most FTSE 100 dividend stocks tend to increase their payouts every year.

Unfortunately, it doesn’t look as if this trend will be repeated in 2020. Many FTSE 100 dividend stocks have already cut their dividend payouts to preserve cash and strengthen their balance sheets.

As such, buying FTSE 100 shares today may seem like a risky move. It could be some time before these companies reinstate their shareholder distributions. Meanwhile, opening a Cash ISA provides an immediate, if modest, passive income

However, the index’s track record shows a recovery is very likely. It may take some time, but evidence shows that over a span of 10 years or so, the FTSE 100 always produces positive returns. The average annual return over the past three-and-a-half decades is around 7%.

This suggests investors who buy a basket of FTSE 100 stocks at present are likely to experience strong total returns in the coming years. These strong returns may also come with shape declines, but long-term investors should be well rewarded.

The reinvestment of dividends

A large proportion of the index’s past total returns have been derived from the reinvestment of dividends. So, if you’re looking to outperform the Cash ISA over the long run, dividend stocks are the way to go.

Nevertheless, as mentioned above, a range of FTSE 100 companies have cut their dividends over the past few weeks. This suggests the best way to capitalise on the power of dividends over the long run is to buy a basket of dividend stocks. This could increase the potential for attractive long-term returns while reducing risk at the same time.

Now could be the perfect opportunity to build a strategy based around the reinvestment of dividends. Many income shares are currently trading at exceptionally low valuations. Some blue-chip stocks even offer dividend yields of nearly 10%. That makes the level of income on offer from the market’s top Cash ISA look rather insulting.

With this being the case, buying FTSE 100 dividend stocks today could be an excellent way to build your financial nest egg. You could even replicate the tax benefits of a Cash ISA by using a Stocks and Shares ISA.

Rupert Hargreaves has no position in any of the shares mentioned. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Rolls-Royce engineer working on an engine
Investing Articles

£5,000 invested in Rolls-Royce shares shares just 2 years ago is now worth…

Rolls-Royce shares have fallen some way back from a recent 52-week peak, as global events impact them and the firm…

Read more »

Mixed-race female couple enjoying themselves on a walk
Investing Articles

£5,000 invested in Barclays shares just 2 years ago is now worth…

When Barclays shares fall, you've got to ask yourself one question: do you feel... like a long-term investor who just…

Read more »

Portrait of elderly man wearing white denim shirt and glasses looking up with hand on chin. Thoughtful senior entrepreneur, studio shot against grey background.
Investing Articles

Are you ignoring the ISA deadline? Here’s what you may be losing forever!

Think the annual ISA deadline's not your business? You could potentially be missing out, even as a very modest investor.…

Read more »

Aerial shot showing an aircraft shadow flying over an idyllic beach
Investing Articles

How much does someone need to put in the stock market to retire and live off passive income?

Put money in the stock market as a way of building dividend income streams big enough to retire on? Christopher…

Read more »

British flag, Big Ben, Houses of Parliament and British flag composition
Investing Articles

£20k invested in a Stocks and Shares ISA on 7 April could pay this much passive income

Looking for dividend stock ideas in April? Our writer highlights a five-share portfolio that could generate £1,428 a year in…

Read more »

Calendar showing the date of 5th April on desk in a house
Investing Articles

£20,000 in a Stocks and Shares ISA? See how it could be used to target a £989 monthly passive income

Christopher Ruane looks beyond the looming contribution deadline for a Stocks and Shares ISA and takes a long-term approach to…

Read more »

Two business people sitting at cafe working on new project using laptop. Young businesswoman taking notes and businessman working on laptop computer.
Investing Articles

Warren Buffett’s firm has 43% of its stock portfolio in 2 names. But…

Warren Buffett’s company looks like it has a concentrated stock portfolio. But as Stephen Wright points out, it’s more diversified…

Read more »

Businessman hand stacking up arrow on wooden block cubes
Investing Articles

£20,000 buys this many shares of the FTSE 100’s highest-yielding dividend stock

What's the biggest yielder in the FTSE 100? How many shares in it would £20k buy an investor right now?…

Read more »