Boohoo’s interim results are stunning, but here’s what I’d buy instead

Strong growth continues at fashion retailer Boohoo Group plc (LON:BOO), but I reckon there are better investment opportunities elsewhere.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Today’s muted stock market reaction to fashion retailer Boohoo’s (LSE: BOO) stonking half-year figures suggests the outcome was already in the price.

And that’s the dilemma faced by investors with well-known growth stories. Although the firm’s operational progress is compelling, the valuation looks full to my eyes. Today’s share price close to 263p puts the forward-looking earnings multiple for the trading year to February 2021 at just above 40.   

Great results

But I can’t deny the ‘awesomeness’ of these results. In the first half of the trading year, revenue rose 43% compared to the equivalent period the year before, adjusted diluted earnings per share shot up 46% and the company’s net cash position increased just over 33% to a little over £207m – Boohoo is raking it in, to use the vernacular, and the balance sheet is robust.

Since starting up in Manchester in 2006, the company has been a rip-roaring success, growing rapidly in the UK and abroad with its offering for 16 to 40-year-olds. Today’s report reveals to us that strong revenue growth in the period was achieved “across all brands and geographies.”

The firm has moved beyond its Boohoo brand and acquired PrettyLittleThing and Nasty Gal along the way. And in further extension of the strategy, the company acquired more brands in the period in the form of MissPap, Karen Millen and Coast, which it sees as complementary additions to its “scalable multi-brand platform.”

Looking ahead, Boohoo expects revenue growth for the full year to come in between 33% and 38%, suggesting the company’s expansion programme remains in the fast lane. The directors exude confidence and predict that over the medium term they expect revenue to grow “at least” by 25% per year.

Chief executive John Lyttle said in the report that Boohoo had achieved significant” gains in market share, and he pointed out that revenue has exceeded £1bn over the past 12 months “for the first time in our history.” He anticipates further gains ahead, underpinned by the company’s “well-invested infrastructure” and prowess in the execution of the service.

A potential drag on share price performance

I can’t help but share his enthusiasm and expectations for Boohoo’s operational growth, but whether the stock will make a decent investment from here is another question entirely. A glance at the share price chart makes it obvious that the best gains for shareholders occurred between early 2015 and mid-2017. Driven, no doubt, by the emergence of the growth story and a valuation re-rating upwards.

However, the share first hit current levels around two years ago and has sagged in between. Meanwhile, with the market capitalisation now above £3bn, Boohoo is no longer a small-cap share. As all companies continue to grow, the larger they become, the more pressure there is for rates of growth to slow. When that happens, valuations can shrink too, which often puts a drag on the progress of a share price.

I think such a scenario could play out with Boohoo now, so I’m looking for the next up-and-coming smaller-cap growth stocks instead.

Kevin Godbold has no position in any share mentioned. The Motley Fool UK has recommended boohoo group. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Investing Articles

ChatGPT thinks these are the 5 best FTSE stocks to consider buying for 2026!

Can the AI bot come up trumps when asked to select the best FTSE stocks to buy as we enter…

Read more »

Investing For Beginners

How much do you need in an ISA to make the average UK salary in passive income?

Jon Smith runs through how an ISA can help to yield substantial income for a patient long-term investor, and includes…

Read more »

Investing Articles

3 FTSE 250 shares to consider for income, growth, and value in 2026!

As the dawn of a new year in the stock market approaches, our writer eyes a trio of FTSE 250…

Read more »

Warren Buffett at a Berkshire Hathaway AGM
Investing Articles

Want to be a hit in the stock market? Here are 3 things super-successful investors do

Dreaming of strong performance when investing in the stock market? Christopher Ruane shares a trio of approaches used by some…

Read more »

Two white male workmen working on site at an oil rig
Investing Articles

The BP share price has been on a roller coaster, but where will it go next?

Analysts remain upbeat about 2026 prospects for the BP share price, even as an oil glut threatens and the price…

Read more »

Investing Articles

Prediction: move over Rolls-Royce, the BAE share price could climb another 45% in 2026

The BAE Systems share price has had a cracking run in 2025, but might the optimism be starting to slip…

Read more »

Tesla car at super charger station
Investing Articles

Will 2026 be make-or-break for the Tesla share price?

So what about the Tesla share price: does it indicate a long-term must-buy tech marvel, or a money pit for…

Read more »

Portrait of elderly man wearing white denim shirt and glasses looking up with hand on chin. Thoughtful senior entrepreneur, studio shot against grey background.
Investing Articles

Apple CEO Tim Cook just put $3m into this S&P 500 stock! Time to buy?

One household-name S&P 500 stock has crashed 65% inside five years. Yet Apple's billionaire CEO sees value and has been…

Read more »