One 3% yielder I’d sell to buy this 8%-yielding FTSE 100 dividend champ

There are plenty of bargains in the FTSE 100 (INDEXFTSE: UKX) so there’s no point risking your money elsewhere, argues Rupert Hargreaves.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

At the end of January, Staffline (LSE: STAF) announced a delay in the publication of its results. Fearing the worst, investors jumped ship sending the stock plunging more than 30% in a single day. That forced management to suspend trading in the company’s shares until it had provided clarity on the accounting issue. Today, Staffline issued this clarification.

As it turns out, it doesn’t look as if this accounting issue is such a big deal. According to the firm’s press release, Staffline has identified “potential underpayments” to staff on minimum wage at “a limited number of food production facilities.” The group, which has been working with HMRC on these issues, says the payment relates to “preparation time, which is generally the time spent donning workwear.” 

Staffline has already put aside a provision for possible underpayments. This includes £4.4m for the year ending 31 December 2018 as part of the £20m of exceptional costs announced in its January trading update. However, following advice, Staffline has now increased the value of the provision by £3.5m to £23.5m. This is “the only change against market expectations identified by the board.

When the company’s auditors have finished reviewing Staffline’s accounts, the group will publish its final 2018 numbers. 

Time to buy? 

The fact that the accounting blunder isn’t more significant is good news for Staffline’s investors. Indeed, shares in the temporary staffing provider are dealing 34% higher after today’s announcement. However, I’m not a buyer of the stock because I’m worried about its business model. 

Staffline’s operating margin is only 2.8%, which is razor thin, and just a small rise in costs could cause profits to evaporate altogether. On top of this, net debt has been rising steadily over the past few years. So while the stock’s 3% dividend yield and forward P/E of 8 might look attractive, I think there are better buys out there, like Direct Line (LSE: DLG) for example. 

Fat profits 

As one of the largest personal insurance companies in the UK, Direct Line has a strong hold over the market, and it’s highly profitable. The group’s operating margin was 17% in fiscal 2018. 

Big profits mean big dividends for investors, and Direct Line doesn’t disappoint on this front. Management has a history of returning all excess cash to investors and, right now, City analysts have pencilled in a dividend yield of 8% for fiscal 2019. 

As well as a market-beating dividend yield, shares in Direct Line also trade at a relatively attractive valuation of just 12 times forward earnings. In my opinion, that’s a price worth paying for such a profitable business. 

Still, the one place where the company does fall down is on growth. City analysts are not expecting the business to report much in the way of earnings growth over the next two years, which might put some investors off. This is a concern. But when I look at the business, I see it more of an income play than growth investment. I think you should too. 

Rupert Hargreaves owns no share mentioned. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

A pastel colored growing graph with rising rocket.
Investing Articles

Here’s how I’m targeting £12,959 a year in my retirement from £20,000 in this ultra-high yielding FTSE 100 income share…

Analysts forecast this high-yield FTSE 100 income share will deliver rising dividends and capital gains, making it a powerful long-term…

Read more »

A senior man using hiking poles, on a hike on a coastal path along the coastline of Cornwall. He is looking away from the camera at the view.
Investing Articles

Is Diageo quietly turning into a top dividend share like British American Tobacco?

Smoking may be dying out but British American Tobacco remains a top dividend share. Harvey Jones wonders if ailing spirits…

Read more »

Young woman holding up three fingers
Investing Articles

Just released: our 3 top income-focused stocks to consider buying in December [PREMIUM PICKS]

Our goal here is to highlight some of our past recommendations that we think are of particular interest today, due…

Read more »

Person holding magnifying glass over important document, reading the small print
Investing Articles

Tesco’s share price: is boring brilliant?

Tesco delivers steady profits, dividends, and market share gains. So is its share price undervaluing the resilience of Britain’s biggest…

Read more »

Businessman hand stacking money coins with virtual percentage icons
Investing Articles

1 huge takeaway from the Martin Lewis investing presentation

Martin Lewis showed how returns from stocks have smashed the returns from cash savings over the last decade. But here’s…

Read more »

Middle aged businesswoman using laptop while working from home
Investing For Beginners

I think the best days for Lloyds’ share price are over. Here’s why

Jon Smith explains why Lloyds' share price could come under increasing pressure over the coming year, with factors including a…

Read more »

A graph made of neon tubes in a room
Investing Articles

£5,000 invested in the FTSE 100 at the start of 2025 is now worth…

Looking to invest in the FTSE 100? Royston Wild believes buying individual shares could be the best way to target…

Read more »

Thoughtful man using his phone while riding on a train and looking through the window
Investing Articles

Can the BAE share price do it again in 2026?

The BAE share price has been in good form in 2025. But Paul Summers says a high valuation might be…

Read more »