Why I’d ignore the Boohoo share price and buy this 6%+ yielder instead

It could be worth selling Boohoo Group plc (LON: BOO) and buying this income champ, according to Rupert Hargreaves.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Over the past few years, sales growth at fast-fashion retailer Boohoo (LSE: BOO) has exploded. 

From revenues of just £67m in 2013, for 2018 the company reported sales of £580m and the City is predicting revenues of just over £1bn for 2020.

To help achieve this growth, Boohoo has announced today that it is appointing a new CEO to oversee the company’s next phase of expansion.

The next stage of growth 

John Lyttle, who is currently the chief operating officer of Primark Stores Limited, is stepping into the CEO role on March 15 2019. 

Over the past eight years, Lyttle has helped drive turnover at Primark higher by 158%, to £7bn. The company is also changing some other management roles to “support the journey of the group through its further international expansion.” 

The firm’s current joint CEOs and founders, Mahmud Kamani and Carol Kane are moving to group executive chairman and executive director respectively when Lyttle takes his place. Meanwhile, non-executive chairman Peter Williams is also stepping aside.

It looks to me as if this management reshuffle is sort of a coming-of-age marker for Boohoo. The company’s founders are taking a step back from the day-to-day management of the business and are being replaced by a manager who has more experience in managing a global fashion brand.

I reckon Lyttle’s expertise at Primark will be invaluable in helping Boohoo achieve its next stage of growth.

However, while I’m generally positive on the outlook for Boohoo, I’m not in a rush to buy the company’s shares because its valuation leaves little room for mistakes. The stock is currently trading at a forward P/E of 44, and even though earnings per share (EPS) are expected to expand 42% for fiscal 2019, this does not seem to justify the high multiple. The PEG ratio is more than one.

A better buy? 

With this being the case, I’m more attracted to Pets At Home (LSE: PETS). It can’t match Boohoo when it comes to growth, but it still has an impressive growth track record. Sales have increased by 50% over the past six years, making it one of the market’s faster-growing companies.

Despite this growth, the market has recently fallen out of love with Pets because rising costs are eating into profit margins. Looking at the City’s numbers for the next two years, the company’s top line is projected to grow by around 10%, but EPS will remain unchanged.

So, what’s to like about Pets? Well, I’m attracted to the business for its low valuation. The shares are trading at a forward P/E of just 9, a world away from Boohoo’s premium multiple and giving a wide margin of safety (unlike Boohoo).

On top of the bargain basement valuation, Pets also yields 6.3% so investors will be paid to wait for the business to return to growth. 

As demand for the group’s services remains high (quarterly revenue growth hit 5.3% year-on-year for the company’s latest period) I reckon it is only a matter of time before the firm’s bottom line returns to growth.

Rupert Hargreaves owns no share mentioned. The Motley Fool UK has recommended boohoo group. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Long-term vs short-term investing concept on a staircase
Investing Articles

As the stock market goes crazy, here’s a FTSE 250 share I’m thinking about buying

The stock market has officially gone haywire, with the FTSE 100 entering correction territory today. Here's what I've got my…

Read more »

Three signposts pointing in different directions, with 'Buy' 'Sell' and 'Hold' on
Investing Articles

Load up on cheap shares now – or wait to see whether they get even cheaper?

As the market fluctuates, some shares may suddenly look cheap. How an investor acts in such moments can affect their…

Read more »

Close-up of British bank notes
Investing Articles

Is this a once-in-a-decade opportunity to target a second income?

Looking to make a large second income from UK dividend shares? Now might be the opportunity you've been waiting for,…

Read more »

Front view of a young couple walking down terraced Street in Whitley Bay in the north-east of England they are heading into the town centre and deciding which shops to go to they are also holding hands and carrying bags over their shoulders.
Investing Articles

What on earth is going on with Barratt Redrow shares?

Barratt Redrow shares are the FTSE 100's biggest faller over the last month. What has been going on with the…

Read more »

Close-up of British bank notes
Investing Articles

This UK penny stock is tipped to double by City analysts!

What should we do when a favourite penny stock falls due to short-term pressures? Consider buying for the long term,…

Read more »

Calendar showing the date of 5th April on desk in a house
Investing Articles

£390 of income a week from a £20k Stocks and Shares ISA? Here’s how!

Christopher Ruane explains how someone with a £20k Stocks and Shares ISA and long-term timeframe could target hundreds of pounds…

Read more »

Abstract 3d arrows with rocket
Investing Articles

Up 25% YTD! Is this red-hot penny stock still ‘cheap’?

This penny stock has been on fire in 2026. Ken Hall takes a closer look at the investment story behind…

Read more »

Man smiling and working on laptop
Investing Articles

Stock market correction? A passive income opportunity!

Looking to turbocharge your passive income? The stock market correction could be a once-in-a-decade chance to do just that, says…

Read more »