1 FTSE 250 dividend stock I’d buy for my ISA and one I’d sell

International expansion should drive dividend growth at this FTSE 250 (INDEXFTSE: MCX) income champion.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Shares in casino operator Rank (LSE: RNK) are diving today after the company reported flat revenue growth for the 40 weeks to Sunday.

Specifically, while the group saw double-digit growth at its online business during the period under review, revenues at the casino and bingo businesses declined 3% and 2%, respectively.

Rank’s Grosvenor casino and Mecca bingo venues have been impacted by “weaker than expected” visits “compounded” by two periods of cold weather. Unfortunately, it seems trading has only deteriorated further as 2018 has progressed. 

During the last 13 weeks, Grosvenor’s revenue has declined 9%, as the slowdown has been “exacerbated by a negative contribution from its VIP players.

The one bright spot in the trading update is the reported growth at its digital arm. UK online revenue rose 17% on a like-for-like basis for the 40-week period.

Sharpe contrast 

Rank’s performance contrasts sharply with that of its larger international peer William Hill (LSE: WMH). 

At the end of February, William Hill posted an underlying pre-tax profit of £225m for 2017, up 19% year-on-year as net revenues increased 7% to £1.7bn. Like Rank, William Hill’s brick & mortar stores suffered while its online business flourished, although the decline in sales at betting stores for the period was only 1%. Meanwhile, net revenues at its online business, which is predominantly in the UK and Europe, rose 13%.

Based on these growth figures, it looks to me as if William Hill is a better investment than Rank. That  said, William Hill is not without its own problems. 

The company is still waiting on the outcome of the UK government’s review of fixed odds terminals. The Gambling Commission has recommended setting the maximum stake for these terminals at £30, significantly above the worst-case scenario figure of £2 that anti-gambling campaigners have called for. But until the government announces its final decision on the matter, the outlook for William Hill and its peers remains uncertain.

Still, I believe that the company should be able to offset any negative impacts from a lower stake limit by cutting costs and expanding its online division both in the UK and abroad. 

For example, the group’s US business — where it’s a leader in the sports betting market — reported adjusted operating profit growth of 24% for the 52 weeks to 26 December 2017.

Dividend growth 

If the company can continue on its growth trajectory, then I believe it’s a much better income investment than Rank. At the end of February, William Hill hiked its full-year dividend per share by 6% to 13.2p, in line with the policy to pay out approximately 50% of underlying earnings.

This increase means the shares are now yielding 4.2%, compared to Rank’s 4%. What’s more, Rank’s problems indicate to me that the firm will struggle to grow its payout in the years ahead, while William Hill, with its fast-growing international business, seems to have a much brighter dividend growth outlook.

Rupert Hargreaves owns no share mentioned. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Workers at Whiting refinery, US
Investing Articles

Why is everyone selling BP shares?

BP shares have been some of the most sold in the last week. What's going on here? And could this…

Read more »

DIVIDEND YIELD text written on a notebook with chart
Investing Articles

Is this market correction a once-in-a-decade chance to buy ultra-high-yield income stocks?

As share prices fall, dividend yields rise. The FTSE 100 is full of top income stocks and Harvey Jones says…

Read more »

This way, That way, The other way - pointing in different directions
Investing Articles

Down 25% in a month! Are these the 3 best stocks to buy in today’s correction… or the worst?

Harvey Jones examines whether the best stocks to buy today can all be found in the FTSE 100 sector that…

Read more »

Young mixed-race couple sat on the beach looking out over the sea
Investing Articles

This FTSE small-cap stock can surge 105%, says one broker

Ben McPoland highlights a FTSE small-cap share that's trading cheaply and offering a dividend for the first time since 2019.

Read more »

A mature adult sitting by a fireplace in a living room at home. She is wearing a yellow cardigan and spectacles.
Investing Articles

£10,000 invested in ultra-high yield Legal & General shares on 5 April last year is now worth…

Investors typically buy Legal & General shares for the dividend income, as they now yield more than 8.5%. But will…

Read more »

Modern apartments on both side of river Irwell passing through Manchester city centre, UK.
Investing Articles

With an empty ISA today, how long would it take to aim for a million?

Is it realistic to aim for a million with an empty ISA? Our writer turns from fantasy to facts to…

Read more »

Burst your bubble thumbtack and balloon background
Investing Articles

What on earth’s going on with the Helium One share price?

The Helium One share price rally has stalled. Our writer reflects on the reasons and asks whether now could be…

Read more »

Female student sitting at the steps and using laptop
Investing Articles

Getting started with investing? Here are 3 UK stocks to take a look at

The next time the stock market opens, it will be the new financial year. And Stephen Wright has three UK…

Read more »