2 growth stocks defying the struggling high street

These two stocks are delivering growth in a generally unloved sector. Time to buy?

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

It’s said by some that traditional high street retail is heading into a long and perhaps terminal decline. Bricks-and-mortar chains have inherent cost disadvantages versus online-only specialists. The latter are growing fast, with consumers voting not so much with their feet as with a tap of their finger on digital devices. And already-struggling high street retailers now face the added headwind of consumer belt-tightening as inflation rises and wages stagnate.

I agree, to a large extent, with the view that traditional retail is in the early stages of structural decline. However, some high street names are continuing to deliver resilient growth and present an interesting investment proposition in what has become a largely unloved sector.

In line with expectations

WH Smith (LSE: SMWH) is one such proposition. Shares of the long-established retail chain are modestly higher today after it released a pre-close trading statement for its financial year ending 31 August.

The board confirmed that the outcome for the year is set to be as expected by the market. It said: “Our Travel business continues to deliver a strong performance … Our High Street business continues to perform in line.”

Successful two-track strategy

To be clear, WH Smith’s high street division is struggling for top-line growth. In its half-year results, revenue was 4% lower on the prior-year period. However, the business is well managed and the division’s H1 trading profit was maintained despite the lower revenue.

The Travel arm is the company’s growth engine. H1 revenue was up 10% and trading profit increased 11%. Management said today that the division’s current-year programme of new store openings both in the UK and internationally has progressed in line with plan. And it added: “We continue to see further opportunities in the international news, books and convenience travel market.”

WH Smith’s successful focus on profitable growth and cash generation is enabling it to not only invest in the business, but also deliver shareholder value in the form of share buy-backs and healthy dividends. At a share price of 1,857p, the 12-month forward P/E is about 17 and the prospective dividend yield is 2.8%. I’d rate this resilient business a ‘hold’ at current levels.

Great hand of cards

No-frills greeting cards chain Card Factory (LSE: CARD) is positively thriving on the high street. Its 12-month forward P/E is a tad lower at 16 than WH Smith’s but with analysts forecasting a continuation of special dividends, in line with the board’s policy of returning surplus cash to shareholders, the prospective yield of 7.5% is significantly higher. The valuation and the company’s growth prospects led me to rate the shares a ‘buy’.

In a trading update earlier this month, Card Factory reported sales growth of 6.7% for the six months ended 31 July (on the basis of an equivalent number of trading days in the prior-year period). This represents acceleration on the last full-year growth rate of 4.3%.

The company’s total UK estate is up to 895 stores, with new openings running at 50 a year. A first trial store in the Republic of Ireland and a small number of others in the pipeline also bodes well for future growth. As the leader in a large and resilient market and with a vertically integrated business model, Card Factory has excellent margins and is a company I very much like.

G A Chester has no position in any of the shares mentioned. The Motley Fool UK has recommended WH Smith. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes

More on Investing Articles

piggy bank, searching with binoculars
US Stock

Up 59% this year, this S&P 500 stock is smashing the index!

Jon Smith points out a stock from the S&P 500 that's flying right now as part of a transformation plan,…

Read more »

Businessman hand stacking money coins with virtual percentage icons
Investing Articles

Stock market correction: a rare second income opportunity?

Falling share prices are pushing dividend yields higher. That makes it a good time for investors looking for chances to…

Read more »

Finger clicking a button marked 'Buy' on a keyboard
Dividend Shares

I just discovered this REIT with a juicy 9% dividend yield

Jon Smith points out a REIT that just came on his radar due to the high yield, but comes with…

Read more »

Aviva logo on glass meeting room door
Investing Articles

£5,000 invested in Aviva shares 5 years ago is now worth…

Aviva shares have vastly outperformed the FTSE 100 over the last 5 years. Zaven Boyrazian explores just how much money…

Read more »

Photo of a man going through financial problems
Investing Articles

The stock market hasn’t crashed… yet. Don’t wait too long to prepare

Mark Hartley outlines what defines a stock market crash and provides a few tips and tricks to help UK investors…

Read more »

Two white male workmen working on site at an oil rig
Investing Articles

After a 30% rally, are BP shares too expensive — or should I consider more?

Mark Hartley breaks down the investment case for BP shares and whether the new project in Egypt is enough to…

Read more »

Two elderly people relaxing in the summer sunshine Box Hill near Dorking Surrey England
Investing Articles

Forget the FTSE 100 and come back after summer? Here’s my plan!

With the FTSE 100 moving around in a volatile way, should our writer just forget all about it for a…

Read more »

Young female hand showing five fingers.
Investing Articles

£20,000 invested in a Stocks and Shares ISA 5 years ago could now be worth…

The last five years have been something of a roller coaster for the markets. How would £20k in a Stocks…

Read more »