How to make sure individual stock-picking is worth the effort

If you want to make your fortune out of shares, read this.

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

When investing, your capital is at risk. The value of your investments can go down as well as up and you may get back less than you put in.

Read More

The content of this article is provided for information purposes only and is not intended to be, nor does it constitute, any form of personal advice. Investments in a currency other than sterling are exposed to currency exchange risk. Currency exchange rates are constantly changing, which may affect the value of the investment in sterling terms. You could lose money in sterling even if the stock price rises in the currency of origin. Stocks listed on overseas exchanges may be subject to additional dealing and exchange rate charges, and may have other tax implications, and may not provide the same, or any, regulatory protection as in the UK.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

I reckon that picking individual stocks to invest in can be a lucrative pursuit but only if you are prepared to work hard at research and learning about investing strategy.

If you haven’t got the time or inclination to put the hours into your investing, individual stock-picking can be dangerous and your hard-earned capital could erode alarmingly fast, perhaps even disappearing altogether.

Read on for my top tip on how to make sure individual stock picking is worth the effort.

Fortunes won and lost

The lure of stock-picking, of course, is that fortunes can be made if you latch on to an outperformer. For example, over the last two-and-a-half years AB Dynamics is up almost 270% and Boohoo.com has exploded 850% higher.

But get it wrong and you’ll be postponing financial retirement rather than bringing it forward. Just look at Soco International, down 60% since 2015, and Bonmarche Holdings, collapsing by 70% over the same period. If you’d been clinging on to those shares you’d have been gutted and condemned to working longer to restore your capital.

Arguably, stock-picking is probably best avoided altogether if you are busy earning a living elsewhere with little free time available to devote to researching and monitoring your investments. That doesn’t mean that busy folk should avoid investing altogetherboard, because history shows that the best gains of all asset classes can come from the stock market over time.

A strategy for investors short of time

Instead, if you are busy you may be better off considering some kind of collective investment vehicle such as low-cost index tracking funds or managed funds like those offered by successful fund managers like Neil Woodford and Mark Slater. Picking such funds would require some research time, but the decisions you make would last for longer and your investments could require less frequent monitoring.

One potential halfway house approach to individual stock picking is to use a directed stock-picking service such as those on offer here at The Motley Fool. Such services allow you to benefit from the upside potential of individual stock-picking while learning about investing research and strategy, and without having to spend hours researching the whole market for ideas.

Even the best investors only tend to call around 50% of their picks correctly, at least initially.  So if you decide to pick individual shares, my top tip is that the greatest success comes to those who cut losing positions quickly and run their winning positions. Risk management is vital to ensure your success and that means cutting when you are wrong, in my opinion, despite what your fundamental research suggests. I think it’s always worth remembering that the market has the final say on where a stock is going.

In summary, I reckon investinh and stock-picking can be fulfilling, absorbing and lucrative, as long as you are prepared to work hard at it and keep learning.

Should you invest, the value of your investment may rise or fall and your capital is at risk. Before investing, your individual circumstances should be assessed. Consider taking independent financial advice.

Kevin Godbold has no position in any shares mentioned. The Motley Fool UK has recommended boohoo.com. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Young Caucasian woman with pink her studying from her laptop screen
Investing Articles

These 3 growth stocks still look dirt cheap despite the FTSE hitting all-time highs

Harvey Jones is hunting for growth stocks that have missed out on the recent FTSE 100 rally and still look…

Read more »

Chalkboard representation of risk versus reward on a pair of scales
Investing Articles

Here’s how much I’d need to invest in UK income stocks to retire on £25k a year

Harvey Jones is building his retirement plans on a portfolio of top UK dividend income stocks. There are some great…

Read more »

Investing Articles

If I’d invested £5,000 in BT shares three months ago here’s what I’d have today

Harvey Jones keeps returning to BT shares, wondering whether he finally has the pluck to buy them. The cheaper they…

Read more »

Warren Buffett at a Berkshire Hathaway AGM
Investing Articles

Here’s how I’d aim for a million, by investing £150 a week

Our writer outlines how he’d aim for a million in the stock market through regular saving, disciplined investing, and careful…

Read more »

Investing Articles

Here’s how the NatWest dividend could earn me a £1,000 annual passive income!

The NatWest dividend yield is over 5%. So if our writer wanted to earn £1,000 in passive income each year,…

Read more »

Young female hand showing five fingers.
Investing Articles

I’d start buying shares with these 5 questions

Christopher Ruane shares a handful of selection criteria he would use to start buying shares -- or invest for the…

Read more »

Businessman use electronic pen writing rising colorful graph from 2023 to 2024 year of business planning and stock investment growth concept.
Investing Articles

Here’s how much income I’d get if I invested my entire £20k ISA in Tesco shares

Harvey Jones is wondering whether to take the plunge and buy Tesco shares, which offer solid growth prospects and a…

Read more »

Investor looking at stock graph on a tablet with their finger hovering over the Buy button
Investing Articles

1 big-cap stock I’d consider buying with the FTSE 100 around 8,000

With several contenders it’s been a tough choice. But here are my top FTSE 100 stock picks, despite the buoyant…

Read more »