This stock has turned £10,000 into £672,000

Here’s how one company has made investors a fortune.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Profitable, cash-generating businesses that simply grow bigger are quite capable of delivering outstanding returns for investors. Domino’s Pizza (LSE: DOM) is an example of a company that has done just that.

Today, I’m looking at Domino’s and another success story — easyJet (LSE: EZJ) — with a view to identifying the qualities possessed by top growth companies generally, as well as deciding whether the shares of these two in particular are still worth buying today.

Delivering top returns

Domino’s was floated in 1999 at 50p a share so a £10,000 investment would have got you 20,000 shares. After a 3.2-for-1 share split in 2007 and a further 3-for-1 split this year you would now own 192,000 shares. And your original £10,000 investment would be worth £672,000 at a current share price of 350p.

When Domino’s joined the stock market it was already the leading UK home delivery pizza brand by sales. It had made a £1.1m profit on turnover of £20.7m in its previous financial year and at the flotation price the trailing price-to-earnings (P/E) ratio was 20.9.

As the market leader in its niche, Domino’s was well placed to capitalise on the demographic factors it identified in its stock market admission document: “In particular, longer working days and the increase in dual career households have led to the rapid growth in the demand for freshly cooked delivered food. Pizza also has a wide appeal to younger age groups and as this population ages they are likely to retain similar tastes and pass these on to their children, thereby expanding this segment of the market.”

Domino’s couldn’t have been more right about this and its turnover has grown from £20.7m to £317m in less than 20 years. In addition to top-line growth, there has been a hugely positive effect on the profit margin and return on equity (ROE) from the increasing scale of this franchise-model business. The profit margin and ROE have averaged 20% and 58% respectively for the last five years.

Domino’s trailing P/E today is 29.4, compared with 20.9 at flotation, and I don’t expect earnings growth to continue at the rate seen in the past. Nevertheless, margins and ROE mark this as a high quality business and I believe the shares are still worth buying today.

Decent enough but…

easyJet joined the stock market in 2000, a year after Domino’s. A £10,000 investment at the flotation price of 310p would have netted you 3,226 shares, although this would have been reduced to 2,957 after an 11-for-12 share consolidation in 2012. Today, your original £10,000 investment would be worth £29,274 at a share price of 990p.

easyJet has been a successful business but while its top-line growth has matched Domino’s, it hasn’t delivered the same level of margin expansion and ROE as the pizza group. easyJet’s profit margin and ROE have averaged 11.5% and 15.7% respectively for the last five years, compared with Domino’s 20% and 58%.

easyJet is on a cheap P/E of 9.1 and is a decent enough business. However, it operates in a capital-intensive, competitive and cyclical industry. I don’t believe such areas of the market are an attractive hunting ground for the kind of shareholder returns that have been delivered by Domino’s.

G A Chester has no position in any shares mentioned. The Motley Fool UK has recommended Domino's Pizza. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Group of young friends toasting each other with beers in a pub
Investing Articles

FTSE 100 shares: has a once-a-decade chance to build wealth ended?

The FTSE 100 index has had a strong 2025. But that doesn't mean there might not still be some bargain…

Read more »

Passive income text with pin graph chart on business table
Investing Articles

I asked ChatGPT for its top passive income ideas for 2026 and it said…

Stephen Wright is looking for passive income ideas for 2026. But can asking artificial intelligence for insights offer anything valuable?

Read more »

Woman riding her old fashioned bicycle along the Beach Esplanade at Aberdeen, Scotland.
Investing Articles

Here’s how a 10-share SIPP could combine both growth and income opportunities!

Juggling the prospects of growth and dividend income within one SIPP can take some effort. Our writer shares his thoughts…

Read more »

Tabletop model of a bear sat on desk in front of monitors showing stock charts
Investing Articles

The stock market might crash in 2026. Here’s why I’m not worried

When Michael Burry forecasts a crash, the stock market takes notice. But do long-term investors actually need to worry about…

Read more »

Person holding magnifying glass over important document, reading the small print
Investing Articles

Is this FTSE 250 retailer set for a dramatic recovery in 2026?

FTSE 250 retailer WH Smith is moving on from the accounting issues that have weighed on it in 2025. But…

Read more »

Young Black woman using a debit card at an ATM to withdraw money
Investing Articles

I’m racing to buy dirt cheap income stocks before it’s too late

Income stocks are set to have a terrific year in 2026 with multiple tailwinds supporting dividend growth. Here's what Zaven…

Read more »

ISA Individual Savings Account
Investing Articles

Aiming for a £1k passive income? Here’s how much you’d need in an ISA

Mark Hartley does the maths to calculate how much an investor would need in an ISA when aiming for a…

Read more »

Two business people sitting at cafe working on new project using laptop. Young businesswoman taking notes and businessman working on laptop computer.
Investing Articles

Is investing £5,000 enough to earn a £1,000 second income?

Want to start earning a second income in the stock market? Zaven Boyrazian breaks down how investors can aim to…

Read more »