Share your opinion and earn yourself a free Motley Fool premium report!

We are looking for Fools to join a 75 minute online independent market research forum on 15th / 16th December.

To find out more and express your interest please click here

Why Unilever plc Should Be A Candidate For Your 2014 ISA

Unilever plc (LON: ULVR) makes products the world just can’t do without.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

unileverFor the past three years I’ve been looking at Unilever (LSE: ULVR) (NYSE: UL.US) and thinking that, relative to the FTSE 100 average, its shares were just a bit overvalued.

But you know what’s happened? Unilever has put in a couple more solid sets of results, and the average FTSE valuation has pretty much caught up. Unilever shares, at 2,365p, trade on a forward P/E of 18, with the FTSE average standing at 16.5 — and Unilever’s expected dividend yield is higher.

Beating the FTSE

Sure, the Unilever price has fallen over the past 12 months, by around 13% against a 2% rise for the FTSE 100 — but over three years it’s put in twice the FTSE’s growth with a 30% gain, and over 10 years Unilever shares have doubled while the FTSE has gained just 50%.

And all that time, shareholders have been raking in nice dividends, too.

What does that tell me about choosing shares for an ISA? That the odd year or two here and there doesn’t matter, and that quality companies measured over a timescale of decades are exactly the kind we should be surrounding with our tax-protection wrappers.

Ideal for an ISA?

After all, we’ll be able to invest up to another £11,760 in our ISAs for the 12 months from April, and it pays to check out which shares are likely to profit the most over the very long term. So what might an investment in Unilever be worth in another 20 years time?

That doubling over the past decade is the equivalent of an annualised growth of around 7% per year, but let’s not be that optimistic for the future — let’s work on a share price growth of 5% per year and see where that takes us.

We also have to include dividends, which have been averaging a yield of around 3.5% in recent years — forecasts suggest 3.8% for the coming year and 4.1% for 2015, but let’s be conservative again and stick with 3.5%.

How much?!

If that 3.5% yield is reinvested in shares every year, and the share price averages 5% growth per year, £1,000 invested in Unilever shares would turn into more than £5,000 in 20 years!

The same £1,000 in a typical cash ISA would get you just £1,300. Seems like an easy choice to me!

Alan does not own any shares in Unilever. The Motley Fool owns shares in Unilever.

More on Investing Articles

Young woman holding up three fingers
Investing Articles

Want to start investing in 2026? 3 things to get ready now!

Before someone is ready to start investing in the stock market, our writer reckons it could well be worth them…

Read more »

Investing Articles

Can the stock market continue its strong performance into 2026?

Will the stock market power ahead next year -- or could its recent strong run come crashing down? Christopher Ruane…

Read more »

Businessman hand stacking money coins with virtual percentage icons
Investing Articles

Here’s how someone could invest £20k in an ISA to target a 7% dividend yield in 2026

Is 7% a realistic target dividend yield for a Stocks and Shares ISA? Christopher Ruane reckons that it could be.…

Read more »

A quiet morning and an empty Victoria Street in Edinburgh's historic Old Town.
Investing Articles

How little is £1k invested in Greggs shares in January worth now?

Just how much value have Greggs shares lost this year -- and why has our writer been putting his money…

Read more »

Businessman using pen drawing line for increasing arrow from 2024 to 2025
Investing Articles

This cheap FTSE 100 stock outperformed Barclays, IAG, and Games Workshop shares in 2025 but no one’s talking about it

This FTSE stock has delivered fantastic gains in 2025, outperforming a lot of more popular shares. Yet going into 2026,…

Read more »

Close-up of British bank notes
Investing Articles

100 Lloyds shares cost £55 in January. Here’s what they’re worth now!

How well have Lloyds shares done in 2025? Very well is the answer, as our writer explains. But they still…

Read more »

Thoughtful man using his phone while riding on a train and looking through the window
Investing Articles

How much do you need in an ISA to target £2,000 a month of passive income

Our writer explores a passive income strategy that involves the most boring FTSE 100 share. But when it comes to…

Read more »

Investing Articles

£5,000 invested in a FTSE 250 index tracker at the start of 2025 is now worth…

Despite underperforming the FTSE 100, the FTSE 250 has been the place to find some of the UK’s top growth…

Read more »