Blue-Chip Bargains: Is Now The Time To Buy Wm. Morrison Supermarkets plc?

Royston Wild explains why Wm. Morrison Supermarkets plc (LON: MRW) may not be a stock market bargain after all.

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

When investing, your capital is at risk. The value of your investments can go down as well as up and you may get back less than you put in.

Read More

The content of this article is provided for information purposes only and is not intended to be, nor does it constitute, any form of personal advice. Investments in a currency other than sterling are exposed to currency exchange risk. Currency exchange rates are constantly changing, which may affect the value of the investment in sterling terms. You could lose money in sterling even if the stock price rises in the currency of origin. Stocks listed on overseas exchanges may be subject to additional dealing and exchange rate charges, and may have other tax implications, and may not provide the same, or any, regulatory protection as in the UK.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Like the rest of the supermarket space, megastore giant Morrisons (LSE: MRW) has endured a torrid time for many, many months. Shares in the business have shed almost a third since the start of the year, and have dropped a staggering 45% from early 2012’s all-time highs above 320p.

Given this severe weakness, I am looking at whether the supermarket’s stock is now worth ploughing into at these levels.

Earnings recovery expected next year

The success of discounters such as Aldi and Lidl in attracting customers from the traditional ‘Big Four’ supermarkets has seen earnings growth at Morrisons steadily slow in recent years, culminating in last year’s humiliating 8% decline.

Since the 2008/2009 financial crisis battered customer’s spending power, the pull of these cheaper outlets has failed to abate with shoppers enjoying both the quality and price of the new kids on the block. Against this backcloth, Morrisons is expected to punch an eye-watering 51% earnings decline the year concluding January 2015, according to City brokers, although an 11% bounceback is anticipated for the following year.

These projections leave the grocer changing hands on a P/E multiple of 14.3 times prospective earnings for 2015, below the watermark of 15 which represents attractive value. And next year’s improvement drives this to 12.9 times.

Dividend yields still smash the market average

On top of this, the number crunchers also expect Morrisons to keep on offering monster dividend yields during the medium term. In the light of collapsing revenues and the costs of extensive restructuring, the company is expected to marginally cut the dividend from 13p per share last year to 12.5p in 2015, and then again to 10.4p next year.

Still, projected payments for this year and next still carry terrific yields of 7.4% and 6.2% for 2015 and 2016 respectively. By comparison, the FTSE 100 forward average rings in at a much more modest 3.3%.

But big questions still to be answered

However, I believe that investors should be aware that in reality these dividend projections could fall well short. Back in August Tesco elected to slash the interim payment by 75% to boost the balance sheet, and this week J Sainsbury said that the full-year dividend is also “likely” to fall, although it failed to disclose by how much.

Morrisons is being dragged into an increasingly-bloody price war to battle the discounters and ward off cannibalisation from its mid-tier rivals such as Tesco and Sainsbury’s. The company launched its latest Match & More loyalty card last month which will see it match the prices of the budget chains.

But such price-slashing has failed to re-ignite the fortunes of any of the established chains, while it also puts extra chain on the firm’s margins and its fragile balance sheet — indeed, Morrisons may struggle to reduce its colossal £2.6bn net debt pile in this climate. With the firm also having to ratchet up investment in the growth areas of online and convenience shopping, shareholders could see dividends come heavily under the cosh.

And until Morrisons shows tangible signs of improvement in the increasingly-fragmented groceries sector — like-for-like sales fell an extra 6.3% during September-November — I believe that the firm could be in for fresh earnings downgrades from the City sooner rather than later, in turn undermining its position as a cheap growth pick.

Should you invest, the value of your investment may rise or fall and your capital is at risk. Before investing, your individual circumstances should be assessed. Consider taking independent financial advice.

Royston Wild has no position in any shares mentioned. The Motley Fool UK has no position in any of the shares mentioned. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Smart young brown businesswoman working from home on a laptop
Investing Articles

£20,000 in savings? I’d buy 532 shares of this FTSE 100 stock to aim for a £10,100 second income

Stephen Wright thinks an unusually high dividend yield means Unilever shares could be a great opportunity for investors looking to…

Read more »

Investing Articles

Everyone’s talking about AI again! Which FTSE 100 shares can I buy for exposure?

Our writer highlights a number of FTSE 100 stocks that offer different ways of investing in the artificial intelligence revolution.

Read more »

The flag of the United States of America flying in front of the Capitol building
Investing Articles

3 top US dividend stocks for value investors to consider in 2024

I’m searching far and wide to find the best dividend stocks that money can buy. Do the Americans have more…

Read more »

Investing Articles

1 FTSE dividend stock I’d put 100% of my money into for passive income!

If I could invest in just one stock to generate a regular passive income stream, I'd choose this FTSE 100…

Read more »

Young mixed-race woman jumping for joy in a park with confetti falling around her
Investing Articles

Forecasts are down, but I see a bright future for FTSE 100 dividend stocks

Cash forecasts for UK dividend stocks are falling... time to panic! Actually, no. I reckon the future has never looked…

Read more »

Young female analyst working at her desk in the office
Investing Articles

Down 13% in April, AIM stock YouGov now looks like a top-notch bargain

YouGov is an AIM stock that has fallen into potential bargain territory. Its vast quantity of data sets it up…

Read more »

Young Asian man drinking coffee at home and looking at his phone
Investing Articles

Beating the S&P 500? I’d buy this FTSE 250 stock for my Stocks and Shares ISA

Beating the S&P 500's tricky, but Paul Summers is optimistic on this FTSE 250 stock's ability to deliver based on…

Read more »

Passive and Active: text from letters of the wooden alphabet on a green chalk board
Investing Articles

2 spectacular passive income stocks I’d feel confident going all in on

While it's true that diversification is key when it comes to safe and reliable investing, these two passive income stocks…

Read more »