Can Diageo plc Get Its Growth Back On Track In 2015?

Earnings fell at Diageo plc (LON: DGE) in 2014, after years of solid growth.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Diageo (LSE: DGE) (NYSE: DEO.US) has been known for its steady year-on-year earnings growth, until things went a bit wobbly for the year ended June 2014 and the drinks giant fell to an 8% fall in earnings per share (EPS).

When those results were released, the company put the slip down largely to a tough trading environment, pinpointing weakness in emerging markets which it said was often currency related. China’s adoption of anti-extravagance measures hit the bottom line a bit too — China has traditionally been a large market for top-brand spirits.

Emerging market weakness

Chief executive Ivan Menezes, who only took the helm a year previously, told us that “The catalysts for a near term recovery of consumer spend in the emerging markets are still weak“, but did stress the the long-term aspirational nature of such markets and the trend of increasing disposable income are undiminished — and he spoke of “the long term growth opportunities of this attractive industry“.

For the current year, there’s only a very modest 1% rise in EPS forecast, to about 96p, and that’s really not much more than flat.

That would put the shares on a P/E of a relatively steep 19.4, with only a 3% dividend yield on the cards — that’s an average dividend from an above-average share price. That suggests the market is convinced by Diageo’s longer-term growth story, and I couldn’t disagree. Quality companies like this usually attract higher valuations, and Diageo really does have an enviable array of brands in its stable — Smirnoff, Hennessy, Johnnie Walker, and many more.

China slowing

Having said that, the wobble might continue for a bit longer as China goes off the boil a little — we’ve only recently heard that the country’s rate of industrial expansion slowed in October, lending concrete support for the fears that have dogged the markets all year.

Analysts recommendations are pretty mixed too, with the Buys having only a slight lead over the Sells — the biggest group is sitting on a Hold recommendation.

Diageo is a company that has always earned good margins, and it’s very good at pitching its premium higher-margin brands as very desirable things to be seen drinking (and they’re actually pretty good too, in the main). That’s helped create very strong brand loyalty, providing a protective moat that many competitors can only dream of — in fact, writing these words is making me contemplate popping out later for a bottle of Black Label.

Growth, but maybe not yet…

Long-term growth is pretty much assured, I think, but with economic conditions in Eastern markets looking a bit squeezed, growth in 2015 is likely to be on a knife-edge.

Alan Oscroft has no position in any shares mentioned. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

The Milky Way at night, over Porthgwarra beach in Cornwall
Investing Articles

£15,000 invested in red-hot Scottish Mortgage shares 1 month ago is now worth…

Scottish Mortgage shares are having a moment, and Harvey Jones says it's mostly down to its exposure to Elon Musk's…

Read more »

UK financial background: share prices and stock graph overlaid on an image of the Union Jack
Investing Articles

Are IAG shares the ultimate FTSE 100 volatility play? 

IAG shares ended last week on a high, and has held up pretty well during the Middle East crisis. But…

Read more »

Abstract 3d arrows with rocket
Investing Articles

Will the stock market go off like a rocket on Monday?

Middle East turmoil is yet to trigger a full-blown stock market crash. Harvey Jones says the recent recovery could have…

Read more »

Young mixed-race woman jumping for joy in a park with confetti falling around her
Investing Articles

Here’s what £15,000 invested in Taylor Wimpey shares on Thursday is worth today…

Investors holding Taylor Wimpey shares finally had something to celebrate on Friday as the beaten-down FTSE 250 housebuilder rallied. What…

Read more »

Three generation family are playing football together in a field. There are two boys, their father and their grandfather.
Investing Articles

How much would it take to turn an ISA into a £1,000-a-month passive income machine?

Focusing on dividend shares in well-known, big companies, what would it take for someone to target a four-figure monthly passive…

Read more »

Female Tesco employee holding produce crate
Investing Articles

2 reasons a stock market crash could be a good thing!

Our writer does not know when the next stock market crash might arrive. But he hopes that, whenever it does,…

Read more »

Close-up image depicting a woman in her 70s taking British bank notes from her colourful leather wallet.
Investing Articles

How much do I need in a Stocks and Shares ISA to target a £13,400 annual income?

£13,400 is the minimum required income for retirement. But how big does a Stocks and Shares ISA need to be…

Read more »

Woman riding her old fashioned bicycle along the Beach Esplanade at Aberdeen, Scotland.
Investing Articles

Want to aim for £31,353 more than the State Pension? A SIPP could be the answer

The State Pension offers a safety net, but here’s why you could consider a Self-Invested Personal Pension (SIPP) for a…

Read more »