According to the future watchers, the TV business model is on its way to being upended as radically as the music industry was two decades ago. But ITV (LSE: ITV) isn’t going down without a fight.

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Owain Bennallack has no position in any shares mentioned. The Motley Fool UK has no position in any of the shares mentioned. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors.