What Does 2015 Have In Store For J Sainsbury plc?

VIDEO: One Fool takes a closer look at J Sainsbury plc (LON:SBRY).

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2015 looks like the year that reality catches up with Sainsbury’s (LSE: SBRY), as its profits are set to follow the same path downwards that we’ve already seen at rivals Tesco and Morrisons. However the company is arguably better placed to staunch the damage, and new CEO Mike Coupe is enacting a plan to keep the company competitive.

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Owain Bennallack has no position in any shares mentioned. The Motley Fool UK has no position in any of the shares mentioned. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors.

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