Will the Boohoo share price continue to smash the FTSE 100 and Burberry Group?

Harvey Jones says Boohoo.com plc (LON: BOO) has raced ahead of the FTSE 100 (INDEXFTSE: UKX) and Burberry Group plc (LON: BRBY). It could still have further to run.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Luxury fashion champion Burberry Group (LSE: BRBY) has had a patchy five years, swinging in and out of favour with investors. It is up almost 2% this morning, however, following today’s preliminary results for the year to 31 March, as its profits of £471m came in 3% ahead of market expectations.

Upmarket and away

Investors have been wary of Burberry since CEO Marco Gobbetti announced last November that he was taking the brand further upmarket, a ruthless move that involves dumping stores in locations that lack the necessary cachet. Today it reported good initial progress, saying plans are on track amid “positive early signs from our retail and wholesale customers”. Apparently, Burberry was not too posh to push even further upmarket.

Revenue dipped 1% to £2.73bn, as expected, but free cash flow was strong, rising 4% to £484m. Net cash now stands at £892m, even after paying £169m of dividends to shareholders and £355m in share buybacks. This allowed it to announce a new £150m buy-back programme today. The full-year dividend per share rose 6% to 41.3p as management continues to pursue its progressive dividend policy.

Pricey but nice

Burberry is on track to deliver cumulative cost savings of £100m, its latest collections have been well received, and with Riccardo Tisci in post as chief creative officer, the future looks promising. Its recovery could still prove bumpy, City analysts are forecasting earnings per share (EPS) will drop 6% in the current financial year, then revive by 7% in the year to 31 March 2020. 

The stock’s forecast yield is 2.3%, covered 1.8 times. Burberry has stayed ahead of the game for decades but trading at a forward 24 times earnings, this expensive fashion brand may be too pricey for some investors.

Boo!

At least it is not as expensive as fashion flyer Boohoo.com (LSE: BOO), which trades at a whopping forward valuation of 52.3 times earnings, reflecting its faster growth prospects. This multi-bagger is up 623% in just three years, and 300% in two, but the momentum has slowed lately. Those who bought at the wrong time will be crying their eyes out, with the share price almost halving from 265p to 140p between late September and early April.

However, my Foolish colleague Edward Sheldon reckons there are more gains to come, and investors who took advantage of the winter dip have been well rewarded, as the stock has bounced back to trade at 199p today.

Hoo are you?

Full-year 2018 results suggest Boohoo can maintain this momentum, as revenue soared 97% to £580m, helped by the handsome performance of subsidiary PrettyLittleThing, which posted 228% revenue growth to £181.3m, with customer numbers 128% higher.

Many investors have been shunning the fashion sector, scared away by fears of a retail bloodbath on the high street, but they may be missing a trick. Yes, physical stores are stuttering but online sales are soaring, and that is the sector that Boohoo operates in.

Inevitably, the group’s breakneck growth cannot last forever but its EPS are still forecast to rise 14% this financial year and 26% the next, with profits almost doubling between in the two years from 28 February 2018 to 2020, when they will top £1 billion. Again, its high price tag may be merited.

harveyj has no position in any of the shares mentioned. The Motley Fool UK has recommended boohoo.com and Burberry. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Two white male workmen working on site at an oil rig
Dividend Shares

More oil wobbles as the BP share price dives 7% in a day!

The BP share price has been wildly volatile in 2026, bouncing around with each new move in the US-Iran war.…

Read more »

British bank notes and coins
Investing Articles

Meet the 9.6%-yielding income share that could keep growing its payout!

This income share yields close to 10% -- and has grown its dividend per share year after year for well…

Read more »

Fireworks display in the shape of willow at Newcastle, Co. Down , Northern Ireland at Halloween.
Investing Articles

When will Barclays shares hit £10?

Barclays shares were close to £1 not so long ago, but could they do the unthinkable and make it to…

Read more »

Picture of an easyJet plane taking off.
Investing Articles

easyJet shares have bounced back before. On a P/E ratio of 6, could they do it again?

Our writer thinks easyJet shares could turn out to be a terrific bargain from a long-term perspective. So is he…

Read more »

Stack of British pound coins falling on list of share prices
Investing Articles

Could National Grid shares offer me a dividend that won’t be hurt by inflation?

National Grid aims to inflation-proof its dividend per share with a policy of annual rises that match inflation. Is our…

Read more »

Young female business analyst looking at a graph chart while working from home
Investing Articles

Here’s what happened to £1,000 invested in the past 2 stock market crashes

History may not repeat itself, but our writer reckons there are lessons to be learned from what recent stock market…

Read more »

Young Caucasian woman at the street withdrawing money at the ATM
Investing Articles

Here’s how the HSBC share price reached an all-time high… and what might be next

HSBC’s record share price reflects a strong rebound in profits and investor confidence, but future gains may be bumpier from…

Read more »

UK coloured flags waving above large crowd on a stadium sport match.
Investing Articles

Investors tempted by beaten-down Diageo shares should mark 6 May on their calendars now

Diageo is a top British blue-chip but its shares have come under fire in recent years. Harvey Jones hopes investors…

Read more »