RPS Group plc’s 5% Yield Trounces Unilever plc’s And British American Tobacco plc’s

Why a twice-covered 5% yield at RPS Group plc (LON: RPS) is more attractive than lower payouts at Unilever plc (LON: ULVR) and British American Tobacco plc (LON: BATS)

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Big, ‘defensive’ stalwarts Unilever (LSE: ULVR) and British American Tobacco (LSE: BATS) have long attracted dividend-hunting investors, and with good reason.

Consistent cash flow drives constant and growing payouts at both firms, but valuations are getting high, and smaller firms such as RPS Group (LSE: RPS) look even more attractive candidates for a short- to medium-term investment.

The risk of over-paying

I’m a big fan of investing in larger firms with ‘defensive’ qualities over the long haul. Over a macro-economic cycle, Unilever’s consumer brand driven cash flow fluctuates far less than the cash-generating ability of firms in many other sectors. A similar story plays out with the cash earned by British American Tobacco’s smoking products, which enjoy the added ‘attraction’ of being addictive.

However, the valuations of these dividend-paying stars can wax and wane. If we pay too much to own a small slice of these enterprises there’s risk that our total returns could disappoint in the short to medium term if valuations happen to contract.

Unilever and British American Tobacco both expect single-digit earnings growth for 2016, which makes forward earnings multiples of 20 and 16 respectively look a bit rich. Those forward earnings will cover the firms’ dividend payouts around one-and-a-half times each, but the yields don’t seem to justify the ratings either — Unilever’s forward payment yields 3.2% and British American Tobacco’s 4.5%.   

Cyclical opportunity

Meanwhile, FTSE Small Cap company RPS Group looks much better value. At today’s share price of 221p, the development, environmental and energy resources consultancy trades on a forward price-to-earnings multiple around 9.5 for 2016. The dividend yield runs at 5%, and the firm expects forward earnings to cover the payout just over twice.

The shares are down around 37% from the peak they achieved at the beginning of 2014. My guess is that the share-price fall last year tried to anticipate a much larger collapse in earnings than the 3% dip we saw during 2015. Now, with City analysts predicting a 9% uplift in earnings for 2016, RPS Group looks attractively priced.

The company’s business has a greater element of cyclicality than we find at Unilever and British American Tobacco, which accounts for the larger share price swings as investor sentiment changes. However, the down movement looks like it could be an ‘overshoot’ to me, which is why I think on a short- to medium-term view RPS could deliver investors a decent capital gain as well as a top-of-the-league dividend payment — after all, we’ve seen where the shares are capable of travelling.

Kevin Godbold has no position in any shares mentioned. The Motley Fool UK owns shares of Unilever. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Investing Articles

Suddenly investors can’t get enough of GSK shares! What’s going on?

After years in the doldrums, GSK shares are suddenly the most bought stock on the entire FTSE 100. Harvey Jones…

Read more »

'2024' art concept overlaid on a stock screener
Investing Articles

£5,000 invested in Greggs shares in October 2024 is now worth…

Despite facing a multitude of challenges today, might Greggs' stock be worth a look after losing well over a third…

Read more »

Investor looking at stock graph on a tablet with their finger hovering over the Buy button
Investing Articles

Where will Rolls-Royce shares go next? Let’s ask the experts

Rolls-Royce shares have wobbled as aviation uncertainty grows. But can the City's glowing forecasts help get the price climbing again?

Read more »

Two female adult friends walking through the city streets at Christmas. They are talking and smiling as they do some Christmas shopping.
Investing Articles

No savings at 45? Here’s how investors could still build a £17,360 second income

It’s never too late to start investing, and with compounding working over time, Andrew Mackie shows how investors could still…

Read more »

House models and one with REIT - standing for real estate investment trust - written on it.
Investing Articles

How to invest £10,000 to aim for a £6,108 annual passive income

UK REITs have been getting a lot of attention. But our author thinks they're still the place to look for…

Read more »

Close-up of a woman holding modern polymer ten, twenty and fifty pound notes.
Investing Articles

What sort of passive income stream could you build for a fiver a day?

Think a few pounds a day might not go far? In fact, that could be the basis of some pleasing…

Read more »

British Isles on nautical map
Investing Articles

I sense a potential opportunity if the FTSE 100 loses this quality growth stock…

Rightmove falling out of the FTSE 100 might have been unthinkable a year ago. But that's the reality investors are…

Read more »

The flag of the United States of America flying in front of the Capitol building
Investing Articles

The largest S&P 500 holding in my ISA is…

Edward Sheldon's making a large bet on this S&P 500 stock. Because he sees the long-term risk/reward proposition very attractive.

Read more »