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Cyber Monday deals: what to look out for

Cyber Monday deals: what to look out for
Image source: Getty Image

Cyber Monday 2020 is on 30 November. For those of us who haven’t done all of our Christmas shopping by the end of November (no need to be smug if you have), it marks the start of the frenzied Christmas shopping period. Cyber Monday deals started out as a chance for internet retailers to have their moment in the spotlight. These days, of course, it’s not just about online specialists. High street favourites are in on the act too. Here’s what we can expect.  

How much could I save on Cyber Monday?

Savings vary considerably depending on the retailer and what you’re buying. Cyber Monday always follows Black Friday, and between the two events, consumers often enjoy the biggest annual savings compared to other seasonal retail events. 

In fact, it’s not unusual for the prices of big-ticket items to be slashed by at least £100.

There are also huge savings to be had on small electricals, with some retailers cutting prices by more than 50%. Savings on clothing and accessories across the Black Friday and Cyber Monday weekend tend to be modest in comparison, varying between 20% and 30%. 

What Cyber Monday deals can we expect?

Retailers are keeping their cards close to their chests, but they’re promising ‘brilliant deals’ and ‘great savings’. Last year, some of the best offers included:

  • KitchenAid Artisan mixer from £499 down to £279 at Currys PC World
  • LG 55″ smart ultra HD HDR LED TV from £799 down to £599 at Currys PC World
  • Echo Dot (3rd generation) from £49.99 down to £22 at Amazon
  • Olympus PEN E-PL9 16MP compact camera from £579.99 down to £379 at Amazon
  • Etsy offering up to 70% off 
  • Bright Minds offering up to 50% off toys (this is a great website for educational kids toys)
  • Pets at Home offering up to 40% off dog accessories and up to 50% off cat accessories 
  • John Lewis offering 30% off Le Creuset and 20% off Lego

You’ll have noticed some retailers are already price cutting under the banner of ‘early Black Friday deals’. 

Some of the best deals currently being offered include Currys PC World’s ‘Kick start your Xmas’ sale, which includes a £150 saving on an Asus 14″ laptop and £120 off Sennheiser headphones.

If you’re after variety, Very has started its seasonal sale with a range of electrical, household, fashion and beauty products.

High street favourite Boots has also got generous offers, so if you want to save £90 on an electric toothbrush, now’s the time to do it. 

Do these early-bird savings indicate what might be in the Cyber Monday sales, or are there bigger and better things to come? We’ll have to wait until 30 November to find out.

Are Cyber Monday deals worth waiting for?

Yes, they can be. But like anything, it depends what you want. After all, a half-price vacuum is only a bargain if you actually want one. 

For the cynics amongst us, it’s easy to sneer and criticise Cyber Monday deals as an excuse for yet another sale we don’t actually need. However, as previous years have shown, the Black Friday and Cyber Monday weekend genuinely does give us the chance to save big on a wide range of products. 

Plus, let’s not forget that 2020 is a year like no other. Retailers were crippled by the first lockdown, and with non-essential shops forced to close, the next few weeks don’t show much promise either. Analysts at the Centre for Retail Research forecast that total retail sales in the UK will fall by £17.3 billion. 

Many retailers will also have intended to bring their Christmas ranges earlier this year. So, unless they were able to cancel or reduce those orders when the second lockdown was announced, they’ll all have stock to shift. 

That means we could be looking at a bumper Cyber Monday as retailers try to minimise losses and run down their Christmas ranges. 

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