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Black Friday deals: what to look out for

Black Friday deals: what to look out for
Image source: Getty Images

Black Friday has become a shopping tradition in the UK, with many of us waiting until November to try to secure ourselves a deal.

With a huge range of deals on offer, it can be hard to find a bargain that actually provides you with a year-round discount. We’re here to break down what items you can get a good Black Friday deal on – and some tips on how to shop wisely on the day.

The best Black Friday deals

Most retailers will run some sort of Black Friday promotion. Originating in the US, Black Friday falls the day after Thanksgiving and was given its name because the discounts would see retailers’ balance sheets ‘in the black’.

On Friday 27 November 2020 you are likely to see deals on anything from kitchen appliances to TVs. But what items are likely to offer the biggest savings?


A lot of the focus on big discount days falls on tech. This is because with a high price tag already attached, savings can seem even bigger. TVs, laptops, smartphones, tablets and more can have their prices slashed in the Black Friday sales.

Home appliances 

Home appliances are also items on which you could make a good saving. As with tech, this is largely due to the higher prices of things like washing machines and coffee machines. If you are after a new vacuum cleaner or an upgrade for your food processor, this could be a good time of year to make the change.

Beauty gift sets

As Black Friday falls so late in November this year, you are likely to find retailers pushing Christmas gift sets in order to kick start the Christmas shopping frenzy. Expect to see offers on beauty gift sets from the likes The Body Shop and Space NK.


As any parent knows, Christmas can be costly. But Black Friday offers a myriad of toy deals from the likes of Smyths Toys, Argos and Amazon.

It could be the perfect opportunity to stock up on stocking fillers. It could also be the right time to commit to the main present for the big day.


Fashion and clothing stores tend to have regular sales all year round. So you may find some discounts from brands that you like. But the ever-changing nature of fashion means you probably won’t be able to find an item ahead of time. You will most likely be making an impulse purchase based on what is available.

Tips for shopping like a pro on Black Friday

It can be easy to be lured in by a deal, but don’t go spending money you don’t need to. Black Friday this year will be entirely online due to the national lockdown in England. So this is the perfect opportunity to take your time and make the right purchases for you.

Top tips:

  • Research, research, research. If you have a product in mind, make sure you read the reviews before making your purchase. Be wary of unknown brands offering large discounts, particularly in tech. There is a reason why household names such as Sony and Samsung do so well.
  • Get yourself signed up. Black Friday deals are often limited. Once an item is sold out, it’s gone. So make sure you sign up to the relevant retailers’ websites ahead of time. Doing so will make your checkout process as quick and smooth as possible.
  • Pay with a credit card. Using your credit card instead of a debit card means that you are protected by section 75 of the Consumer Credit Act. This means that your credit card provider is jointly liable with the retailer if anything goes wrong.
  • If you do use your credit card, try to pay it off in full as soon as you can so you don’t incur any interest charges. Alternatively, consider a 0% purchases credit card. 
  • Use a price checker app. While Black Friday deals do offer discounts, there’s no guarantee that the price you’re offered will be lowest possible price. Apps like PriceRunner and PriceSpy help you to see the price history of the product. You can therefore see the real saving that’s on offer.

For more advice on how to make the most of Black Friday, check out our article on what to avoid this Black Friday.

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