Six Predictions For 2010

Published in Investing Strategy on 17 December 2009

What does 2010 hold in store for euphoric investors?

It's a well-known fact that economists have predicted 14 of the last 3 recessions.

It's another well-known fact that almost all gamblers lose money, because they can't accurately and consistently predict the outcomes of horse races and/or sporting events. It's with that preamble, and thinly veiled caveat, that I present to you my predictions for 2010.

But first, some context.

A Triple Whammy

We've recently been through one of the biggest financial dislocations ever. Last year, the global banking system came perilously close to collapse. Stock markets were hammered across the world, with the FTSE 100 falling as low as 3,460 in March 2009.

The ensuing recession has been one of the most savage on record. Unemployment now stands at 7.9%, a shockingly high number, but less than the US at 10% and 9.8% in the eurozone.

I've long been of the opinion economic recovery will be a long, slow process. Personal balance sheets are in desperate need of rebuilding. For those people in debt, they are being forced to reduce their borrowings. For those with savings, they've been hit by the triple whammy of falling home prices, falling share portfolios and near zero interest rates.

It all paints quite an ugly picture.

Best Since 1997

Despite that, the stock market has been on quite a run in 2009. Initially falling a scary 22% to its March lows, from that point, the FTSE 100 has since soared over 50%. Year to date, it is up 20% and headed for its best year since 1997.

Who would ever have thought such things possible at the beginning of this year, and certainly in March this year? Truth is stranger than fiction.

Given my assertion the economy is likely to continue to struggle, and from looking at the incredibly sharp 50% rise since March, the obvious conclusion is the stock market is riding for a fall.

But it rarely works like that, and in any case, just because the market has risen, it has no relevance on where it might go next.

Optimist vs Pessimist

There are any number of forces in action at any one time. Right now, we have interest rates at 0.5%. We have massive government stimulus spending, both in the UK and abroad, particularly the US and China. We have a truly enormous government deficit, and a looming general election.

An optimist may say, given the record low interest rates and the government spending, a speedy economic recovery will ensue. A pessimist may say it's all going to end in tears and we're in for a Japan-like lost couple of decades.

The truth is, no-one knows. We're all amateur economists these days, me included. I don't know why we do it, because virtually no "professional" economist predicted the last crash, and virtually no "professional" investor predicted the length and velocity of the great stock market recovery of 2009. What exactly makes us so qualified to make predictions now? And why should we bother, given we're likely to be very wrong anyway?

I do it because I enjoy it. It's a bit like individual shares. I could invest in a passive index tracking fund, or I could pick individual shares. The latter is much more fun, but also a lot more challenging.

6 Predictions For 2010

In the context of the above, I'll keep my predictions brief, because they are likely to be wrong. But I'll enjoy making them anyway...

Prediction #1: The FTSE 100 will close 2010 at 4,999.9, a modest fall of 5.7% from now.

Prediction #2: Gold will end 2010 below $1,000. I'm with Buffett, who says "Gold gets dug out of the ground in Africa, or someplace. Then we melt it down, dig another hole, bury it again and pay people to stand around guarding it. It has no utility. Anyone watching from Mars would be scratching their head."

Prediction #3: The UK base interest rate at 2010 year end will be 1.25%.

Prediction #4: I admit to being too pessimistic this time last year, when I said house prices have another 25% to 35% to fall. I'm still bearish, but because the economy is recovering and unemployment is stabilising, house prices probably won't surprise too much on the downside. The average UK house price at 2010 year end will be £154,999, down about 5%.

Prediction #5: No prizes for getting this one right -- David Cameron will be our new Prime minister in 2010. Gordon Brown to initially stay on as Labour Leader, before bidding a tearful farewell some time between now and the following election.

Prediction #6: Buying good companies at reasonable prices will continue to be a sound investing strategy.

Let us know your predictions in the comments boxes below. Whatever 2010 throws at you, remain realistic, happy and healthy.

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Comments

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lotontech 17 Dec 2009 , 10:28am

My prediction for the FTSE next year is that it will fluctuate ;-)

mavog 17 Dec 2009 , 12:03pm

P1: If any more skeletons come out of the international closet
P2: Agree
P3: Tend to agree but hope not for my mortgage sake
P4: Supply and demand - too little supply
P5: No prizes - ahhhhwww
P6: Not a prediction but solid advice

Sadiesage 17 Dec 2009 , 12:55pm

A good article and the various points concisely put, if I might say so.

I forecast next year will be a bad one for bonds and equities alike and anticipate the FTSE ending a thoroughly depressing 12 months around 4,000 or back to the March '09 low of 3,500 odd. Years ending in '0' are almost invariably awful - check it out.

Once the election's over, the gloves will come off and the poor, often indebted, citizen will really be 'under the cosh'. Consumer demand will decline sharply and with sovereign debt / Countries increasingly under suspicion of default, investors will, once again, be running for the hills.

The only safe home for funds will be cash and gold, for much of the time, augmented by a good spread of quality defensives while one waits for the protracted sell off to run its course. Thereafter, one can expect to pile in again at bargain basement levels for a re-run of the last nine months experience.

I advised my son to switch from his deposit into equities last March and, fortunately, he did so. I've just advised him to come out, right out, keeping only his one gold share and put the proceeds back onto deposit.

He asked me why, after such a good experience? I asked him to name me three, just three, reasons why the market should push further ahead in 2010. He couldn't think of even one convincing argument and neither can I.

There's about a fortnight or maybe a month left to take advantage of today's euphoria before the cold douche of reality takes its toll, so my advice is 'grow cash' while there's still time.

If my forebodings prove wrong, then you'll only have taken profits early, which isn't a tragedy, unlike losing hard earned money, if I'm right.

Heraclitusll 17 Dec 2009 , 1:29pm

Sadiesage has to be right. This rally has been built on "funny money" i.e. money counterfeited by our government and can only end in tears. If the truth came out, most banks are technically insolvent because of their toxic debt - which is nowhere near "marked to market" - so expect some nasty surprises in that quarter.
Gold is the very best safe haven when times are uncertain. Also I am going to buy the government guaranteed bonds of two of the financially strongest countries in the world - Canada and Norway. That is partly for safety and partly a play on currencies as I just cannot imagine the pound, backed by crazy government economic policies, appreciating against the CAN and the NOK.

Holmey 17 Dec 2009 , 2:18pm

My prediction is another crash ttowards the end of 2010 as the major public sector cuts that the Tory’s are going to have to instigate, (and Labour daren’t even acknowledge), start biting into the economy with the high street in particular, (which is currently being carried by public sector wages), being hit hard.

I don’t think it will be over by 2011 either, I predict that the winter of 2010/11 will be a winter of major political discontentment with mass strikes & industrial action in the public sector and even civil unrest from a aggrieved populous when the true cost, both social and financial, of the current financial crisis is realised.

Anybody who thinks we are on the way out of this mess has another thing coming, worse is yet to come, far worse. Politics and the economy needs major surgery and social antibiotics to weed out the corruption engraved upon it, not the lightly bound bandages used so far. When the bandages finally come off and the extent of our wounds become apparent, God help the UK.

curedum 17 Dec 2009 , 2:35pm

As we all know, many of the firms in the FTSE 100 earn most of their earnings from abroad, so the immediate fate of the UK economy is less important to them than to medium and small companies. The article didn't mention foreign equities, which (selectively) could do well next year, nor commercial property funds - though (with a few niche exceptions) the outlook for property looks rather difficult. For example, according to the AIC, investment trusts in the UK commercial property sector are now selling at a premium to NAV of over 10% having been trading at discounts of around 50% a few months ago. Even with an average yield of 7%, such property funds look fully valued.

MrBellJingle 17 Dec 2009 , 2:54pm

1. Interest rates up
2. Inflation up
3. Taxes up
4. Unemployment up
5. Bank profits and bonuses up
6. MP's salaries/expenses up

As predictions go... I'm feeling good for 6 of 6.

Bruski11 17 Dec 2009 , 3:24pm

Mr Belljingle has to be right. Inflate away debt, interest rate away for the sake of inflation, tax away deficit, cut civil service and BA, banks fund pensions so yup, and dah! ahaha.
Cereally tho, the point made by Herac' above is very good, I like the CAN/NOK ideas. Very sound. As we know, Canadia has not suffered the same level of downturn witnessed elsewhere.
It will benefit from any rebounding US, also global insecurities (oil sands), not to mention the flip side being Uranium for weapons and power.
It sure sounds like we're going to have to be Foolish and head offshore and safe, such as Falklands or NZ for Oil and who knows where for our soft commods - and hence returns.
That I think would be the only other prediction to add, rising food prices.
Oh and an increase in public drunkeness.

PRMARJORAM 17 Dec 2009 , 3:24pm

I feel it will all end it tears too, we are living on monopoly money.

The only way we could have stopped the bankers paying themselves a big bonus for all this mess is to have let them all go under - like lehmans.


LetsGoa 17 Dec 2009 , 3:30pm

Prediction #2: Gold will end 2010 below $1,000.

I hope you right, then I can more for my money.

theRealGrinch 17 Dec 2009 , 3:43pm

tony blair will be in prison, labour in the wilderness, stock market will fall below 4,400 at some point and then recover to 5000, interest rates 1%, elvis to be found

TheHeroTheDavid 17 Dec 2009 , 4:06pm

Wow

Even the most optimistic among us will only concede prediction 5, Gordon Brown to lose the election -

I've put my predictions to music! "Gordon Brown Stole Xmas!" http://www.youtube.com/watch?v=KT6KSJcloj0

MrBellJingle - spot on.

Inflation will rise as our currency devalues, interest rates will rise to secure investment, & the bogus fiscal stimulus money will wash through these shores & sail elsewhere.

Canada - yup, we should all move there. If the Earth is getting hotter, vast tracts of land will be more inhabitable & will be able to be used for agriculture.

House prices - there's going to be a second round of defaults in the US starting in May & rapidly increasing till the end of 2011. It's not like this is unknown http://mysite.verizon.net/vzeqrguz/housingbubble/ http://www.shtfplan.com/headline-news/mortgage-meltdown-wave-two_11192009 - similarly commercial property will drop as high street businesses shut & we are overwhelmed with more charity shops.

Therefore, steer clear!

Gold will soar throgh the roof as people look to protect their wealth as inflation rises, & markets like China & India steadily increase their domestic supply of electrical equipment.

The only companies worth buying will be those with the majority of their business supplying countries with high growth.

Still, Merry Xmas to us, everyone!

dneale123 17 Dec 2009 , 4:41pm

My random guesses:

FTSE down a little - around 5000 at the end of the year sounds about right.
Gold prices will continue to ride high
Interest rates stay at 0.5% all year
House prices flat
David Cameron will be prime minister but with no overall majority.
In the meantime I guess I need to start applying for jobs in Canada or NZ...

taikosan 17 Dec 2009 , 5:02pm

One prediction not made here is that Sterling will be hit once other countries realize how bad is our financial condition.

abrahamisaacs 17 Dec 2009 , 5:27pm

What about the banks? They appear to have made massive profits this year. I predict they will report excellent year end results in the first qtr of 2010 and the rest of the economy will slowly follow throughout the year. This should be a good time for the conservatives to take control of the economy as they will try to keep taxes and government spending down. But it does mean unemployment, particularly of public sector workers, will rise resulting in a hard core of unemployables.

JOHORA 17 Dec 2009 , 5:32pm

I think tailosan is on the money.
I reckon you will see parity between the Euro and the £ stg.
China as well as Canada is where to look!
China is virtually the Bank of America so if and when the US recovers - it's payback time. China is in as good as -if not better - position than any other economic power in the coming year and it's not paying for a war.
As the foolish guys return from India with there reports on it's potential I just don't feel the culture are as disposed to wealth creation as at Chinese?
Any thoughts?

norcoastactivist 17 Dec 2009 , 5:32pm

I ONLY HAVE ONE SURE PREDICTION FOR 2010
THE MP's WILL STILL BE TAKING US ALL FOR A RIDE WITH BOGUS EXPENCE CLAIMS DESPITE THE SO CALLED NEW MEASURES TO STOP THEM
THEY ARE THE ONLY SURE FIRE WINNERS WHATEVER THE MARKETS DO

davidboult 17 Dec 2009 , 6:21pm

If I knew what will happen I could become very wealthy. I predict that will not happen.

emanuel1 17 Dec 2009 , 8:36pm

I think you are right that it will turn out to be a difficult year, but I think it will start quite positively. My guesses:

P1 FTSE will rise in the first quarter maybe to 5,500 or so, before falling back in the second half of the year after spending cuts/tax rises begin to bite. Probably end the year around 5,000.

P2 Gold likely to remain high once FTSE starts to fall.

P3 UK Interest rate will end the year at 0.5% as inflation rises early in 2010 (rising VAT will help push this up), but then falls back sharply as spending cuts/tax rises and rising unemployment begin to bite.

P4 House prices will not move much in 2010. Propped up by low interest rates as the banks slowly ease lending criteria in a bid to increase profits, but held back by rising unemployment (alwasy continues to rise even after the end of a recession and if we have a double dip recession, this will continue to rise for a couple of years).

P5 Agree totally.

P6 There will always be sound investment opportunities. Pick companies with solid cashflow and a good value proposition for their goods/services. These companies will be able to whether the downturn.

P7 99% of all our predictions will be wrong, but it is fun making them!

Have a good 2010 everyone.

JDEvolutionist 18 Dec 2009 , 8:10am

A lot of truth floating around here, the hard part is timing. There are lots of good companies not burdened by debt and pension short falls but even they need people to continue being able to buy their products if they are to remain successful.

Governments on the other hand are in a shocking state especially in the west - debt up to their eye balls. Trouble is that ultimately the people will have to pay for the mistakes made by their 'elected' representatives and the so called financial whiz-KIDS (the MBAs of the business and financial communities).

Real money - the stuff that's worth something - is going to be in short supply and that will ultimately drag the economy down, a long way. Government spending is going to have to be drastically cut and a lot of jobs are going to have to disappear or at least there will have to be significant pay cuts - like it or not. Its just a case of when; and that applies to the financial sector too.

I think gold comes closest to being able to represent real money simply because it meets the criteria of being a scarce commodity that can't be printed (yet); i.e. it can be used commercially as a medium of exchange.

Will things come to a head in 2010 or 20XX I don't know. There are lots of things that don't make any sense at the moment e.g. where's all this money is coming from that the West is saying it will give to developing nations to fight 'climate change'?

We are basically living in 'Cloud Cuck-oo Land' at the moment and our leaders have their heads way above the clouds totally unable to see what is really going on!!

Jonesey12 18 Dec 2009 , 10:03am

Harvey Jones here.
The pound is weak against the NOK, but it has strengthened from 8.8 NOK to 9.46 NOK in the past month. Norway is a solid petroeconomy, but the krone is only a second currency and GBP/NOK is driven largely by the strength of the euro. If the euro slides, the pound will rise against the NOK.

ScrumpyJack 18 Dec 2009 , 10:13am

I think there are a number of reasons why shares will do better than this.
a) Many consumers are considerably better off because their mortgage costs have fallen so much, so in spite of pay freezes etc their purchasing power has held up fairly well
b) The sharp recession has forced companies to cut deadwood and become more efficient. We need a periodic recession to force businesses to become more efficient and the result will be that profit margins will hold up quote well.
c) Over half the business of FTSE100 companies is overseas so the devaluation of the pound will mean their sterling profits will be strong
d) The alternatives to shares give such miserable returns that share prices are attractive in comparison
e) The market looks ahead and during shares will being to reflect the recovery in 2011 to 2013.

ScrumpyJack 18 Dec 2009 , 10:44am

apologies for the typos in my above message!

HAHADUKE 18 Dec 2009 , 11:37am

(1)....Lets talk it up to 6000. (Divs still better than cash)
(2)....Lets talk it down to $950. (Keep it for jewellery)
(3)....2.5% sounds fair to me. (Something for prudence)
(4)....Bottom end +5%.Mid 0% to -5% and Top +10%.
(5)....Hope its the end of Brown BUT Cameron..OH,DEAR,!
(6)....Nothing else till next surge i guess.

IhateBullies 19 Dec 2009 , 4:53am

What is my almost certain prediction is that unless and until people/humankind stop(s) being individually greedy and take stock and realise that much of the financial wealth/taxes created by the Banks/Financials and other multi-nationals has been and is continuing to be, based upon deceit and mis-selling of one type or sort of another, sucking in investors and borrowers, there will shortly be, another crash - just like, if not worse than the present!!
Markets are built on confidence - confidence tricks!!
They must be much better regulated than they currently are and unless and until there is a more sensible regulatory and Legal System and assistance for most ordinary folk in the UK, then the confidence trick will continue, again, for a short while, until the next crash, when people will not or cannot pay, which is what caused the current mayhem, both in the UK and the US.
The Conservatives are NOT the answer, they were the original cause of the de-regulation and the current crash, which the naive Labour lot failed to realise and to repair the damage done in the 1980s!!
It was obvious to me that the cake had run out a long time ago, with every souped up manager, or adviser on this, that or the other taking a cut, with nothing put back in. This will continue with current greed.
What we will ALL have to learn is how NOT to be greedy and to share the meagre resources our world has left, with ALL those creatures, who are currently alive, and we must attempt to restrict multiple future births, until we find a new planet, in a younger solar system, to expand too, with sufficient spacecraft and power to get there quickly, to jump those apparently, currently indivisible, dividing, light years.
Then hope that people/humankind will have learnt the lesson that sharing is the only way for a society to truly survive.

Luniversal 19 Dec 2009 , 10:05am

The 'Santa Claus rally' hasn't happened yet. The FTSE 100 has been stooging around for some time in the low 5000s. Consumer confidence has dropped two months running. Everyone knows the housing market is moribund, with vested interests trying to talk it up via stats drawn from the thinnest of actual dealings.

The equity upmove from March to the autumn is no biggie for us old-timers who remember early 1975, either in momentum or extent. It's consistent with a rally in a long-term bear market, and boy is this one long-term-- since New Year's Eve 1999.

A tremendous triple top is forming. If the FTSE cannot storm 6,000 some time next year, preferably in the first half, it could collapse back to 3,200 or lower as disillusion with the cult of the equity becomes epidemic.

OTOH the market's well-founded suspicion that QE is becoming institutionalised, as a new form of the time-dishonoured technique of inflating your way out of a debt crisis, could put a floor under shares. Along with property and gold, they are the least bad hedge against hyperinflation, as in the Seventies.

But the failure of QE to inject any real fizz into our debt-shackled economy makes me suspect that deleverage and deflation will prove irresistible this time. The patient is so sickly that the drugs don't work... more likely to kill than cure.

As a nation we have read about recession more than suffered the pain. We are still hooked on welfare, property prices and credit cards. Mortgages are cheaper at the expense of savers. The behaviour of public sector employees and BA cabin crews indicates how little real pain has been felt, and how much has to be learned about competing with a rampant Asia for dwindling natural resources and productivity... while working off the 60-year hangover of unjustified self-indulgence since we won WW2.

The years ahead will be very grim for those British who believe that an ever-rising material living standard is a fundamental human right. For now the market may trade back and forth in a narrow range, unfazed by knowns such as the imminent rise in VAT. But one unexpected factor-- for instance, a run on sterling based on doubts about HMG's creditworthiness, pushing interest rates up-- could poleaxe the FTSE.

I wouldn't exit equities altogether, but my preference is for big, defensive, internationally diversified companies with solid dividend policies. Income is real, share prices are subjective. Use the Stock Exchange as a cash machine, not a casino. You can get 4.5-5.0% after tax from a bunch of blue chips, pretty safely, against 2.5-3% from cash deposits. It's enough.

gulliblejack 19 Dec 2009 , 1:16pm

Dunno. The only prediction I am reasonably close to agreeing with is no 5. I'll vary it by predicting Gordon Brown to bew replaced as Labour leader, probably about the end of February, with an election in May. This will allow 'donkey-vote' Labour voters to feel better about voting for their party while not giving the new man (or probably woman - in the hope of gaining a few female votes) enough time to screw up in time to affect the result. it won't work. The new (minority) Tory government will, as usual, sort out the mess. It will win two terms in power and then be voted out as memories of Labour's activities fade and the Conservatives are blamed for the pain of the recovery. Labour will then screw up again - to use a musical term: Da Capo.

a47 21 Dec 2009 , 10:37pm

It always seems worse at the bottom ...... it always seems best at the top ..... and it always seems safe in the middle ...
nothing goes the way we'd expect

a47 21 Dec 2009 , 10:43pm

ftse at end 2010: 3200
Ave house price at end 2010: £110,000 - 120,000
Base rate at end 2010: 5%
£/$ end 2010: 1.1
Euro/£ end 2010: 0.9 euro to £1
Parliament: Hung
10 year gilt yield: 6.25%



motcar 24 Dec 2009 , 7:07pm

1 FTSE will be close to 5656
2 Gold price down by 6 to 16% mainly due to buyer fatigue
3UK base rate to go up to between 1.25% to 1.5%
4 UK house prices to go down or up by 3%
5Tory lead over labour to drop to 6-7% by mid March, giving boost to labour morale and they will formulate new strategy to lift the country from gloom
6 Closer ties and more co operation between UK,USA,& Europe and easing of tension with Russia

Chongq 30 Dec 2009 , 9:53am

Taikosan and Curedon have the right idea. The loading of huge international companies (eg Tesco, Glaxo ) plus resource stocks (BP, Shell, Cairn, RTZ, Xstrata and BHP) in FTSE 100 combined with a weak currency will ensure index above 5500 as China, India, Brazil, Russia and Korea grow.
Gold who cares
Houses + or - 5%

darrenboffett 30 Dec 2009 , 11:20pm

about Warren Buffett and gold:
can you IMAGINE the mayhem that would ensue if Buffett said gold was the place to put your money? complete meltdown! He can't do anything but support the dollar...

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