Is Now The Time To Buy Burberry?

Published in Company Comment on 9 November 2012

Should you buy Burberry (LSE: BRBY) today?

I'm always searching for shares that can help ordinary investors like you make money from the stock market.

So right now I am trawling through the FTSE 100 (UKX) and giving my verdict on every member of the blue-chip index. Simply put, I'm hoping to pinpoint the very best buying opportunities in today's uncertain market.

Today I am looking at Burberry (LSE: BRBY) to determine whether you should consider buying the shares at 1,230p.

I am assessing each company on several ratios:

Price/Earnings (P/E): Does the share look good value when compared against its competitors?

Price Earnings Growth (PEG): Does the share look good value factoring in predicted growth?

Yield: Does the share provide a solid income for investors?

Dividend Cover: Is the dividend sustainable?

So let's look at the numbers:

StockPrice3-yr EPS growthProjected P/EPEGYield3-yr dividend growthDividend cover
Burberry1,23075%18.62.52%78%2.5

The consensus analyst estimate for next year's earnings per share is 66.1p (7% growth) and dividend per share is 27.2p (9% growth).

Trading on a projected P/E of 18.6, Burberry looks cheap when compared to its peers in the Personal Goods sector, who are currently trading on an average P/E of 20.9. Burberry's high P/E and single-digit projected growth gives a PEG ratio of 2.5, which implies the share price is very expensive for the earnings growth the firm is expected to produce.

Offering a 2% yield, the dividend is currently stronger than the Personal Goods sector average. Burberry has a three-year compounded dividend growth rate of 78% , implying investors could see further payout growth.

Indeed, the dividend is two-and-a-half times covered, giving Burberry room for further payout growth.

What about Burberrys future prospects?

Over the last few years Burberry has seen rapid growth and investors have reaped the benefits.

However, Burberry forecasts that it will see almost no growth in its wholesale, licencing and fragrance divisions next year. All of next year's growth will come from the retail side of the business.

Even though Burberry operates within the luxury sector, the firm is not immune to economic problems. Wealthy consumer incomes are being squeezed, as high earners come under pressure from austerity budgets. This pressure can be seen in other luxury stocks, such as Mulberry (LSE: MUL), which is feeling the pressure as well.

Burberry's recent interim results confirmed this slowing expansion. Underlying revenue grew 8% and was significantly lower than the same period last year, which saw underlying growth of 30%.

In my opinion, the high growth multiples currently attached to Burberry's shares are not sustainable based on the slowing growth figures. The company is still able to produce revenue growth, but not at the same speed it has done historically. With a lower prospective P/E than the sector average, Burberry appears relatively cheap. However, the high PEG ratio does make the firm look undervalued.

I do not like buying stocks that have such a high growth premium attached to them. So overall, I believe now does not look to be a good time to buy Burberry at 1,230p.

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> Rupert does not own any share mentioned in this article.

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Comments

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SmudgeButt 09 Nov 2012 , 11:03am

The problem as I see it (& the reason I will not be buying) is that the growth has been funded (IMHO) by Burberry's diluting it's fashion value by moving into the chav sector. This is not the perception overseas (my mother still wants a Burberry raincoat) but I think this dilution will continue to spread.

Great when you can get a massive increase in sales by expanding your range from 3 - 4 figure coats to also include £20 baseball caps but what after that? It is very difficult to regain exclusivity - especially when ripoffs and imitations are so prevalent and accepted and perhaps even preferred as being ironic.

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